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Business Retention and Expansion Final Report - City of Brantford

Business Retention and Expansion Final Report - City of Brantford

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54To assist the Retail <strong>and</strong> <strong>Business</strong> Sector, businesses indicated that <strong>Business</strong> Associations <strong>and</strong> EconomicDevelopment groups could:Retail/Service <strong>Business</strong>This BR+E Project allowed respondents to answer an additional set <strong>of</strong> questions dealing directly with issues faced byRetail <strong>and</strong> <strong>Business</strong> Services businesses in the downtown.All businesses interviewed were located in the downtown business improvement area (BIA).Sixty-two percent (62%) <strong>of</strong> businessess believed that there is a strategy or plan in place for promoting <strong>and</strong> managingthe downtown district, while 27% didn’t know <strong>and</strong> 11% answered no.Of those responding yes, 56% said it identifies the issues important to the future <strong>of</strong> their business, 23% said it didn’t<strong>and</strong> 21% didn’t know if it did. Fifty-four percent (54%) said it proposes actions to address those issues, 20% said itdidn’t <strong>and</strong> 26% didn’t know if it did. Forty percent (40%) said either it was being implemented effectively or didn’tknow, <strong>and</strong> 19% said no.Fifty-eight percent (58%) believe the strategy is a comprehensive <strong>and</strong> integrated plan, 31% said they didn’t know <strong>and</strong>12% said no.Forty-two percent (42%) <strong>of</strong> respondents believe the plan is primarily focused on retail marketing <strong>and</strong> promotion, 31%said they didn’t know if it was <strong>and</strong> 27% said no.When asked if there is a group or organization that represents the interest <strong>of</strong> the downtown, 90% felt that the BIA representedtheir interest, as opposed to the Chamber <strong>of</strong> Commerce(60%).Participants were then asked to rate the condition <strong>of</strong> their commercial district. Percentages shown are for those thatselected “excellent to good”:Physical Setting:Condition - Excellent to GoodPercentStreet furniture 45%Public amenities 50%Planting, trees/flower boxes 67%Graffiti <strong>and</strong> litter 33%

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