Business Retention and Expansion Final Report - City of Brantford

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71Area of Effort: Capacity Building#2 Strategic Action - Education & Professional DevelopmentTo implement a series of workshops and professional development opportunities designed to enhance the capacity of thetourism sector in the area that will highlight the following key priorities as identified in the results of the BR+E survey:a) Business Planningb) Succession Planningc) Financial Planning• Cashflow forecasting• Keeping records – Freedom of Information Act• Understanding Financial Statements• Attracting financingd) Marketing Plan Research, Development andImplementation• E-Commerce and Web Site Developmente) Workforce Training and Development• Effective Communications• Maximizing computer software for small business• Sales & Promotions• Customer Service (i.e. Superhost)Lead ContactsEconomic Development & Tourism - City of BrantfordAction1) Review the workshops andprofessional developmentopportunities potential list of topicsand set priorities based on the resultsof the data from the BR+E survey.2) Create a list of potentialsupporters to help offset the cost ofthese learning opportunities for thecommunity.3) Develop a calendar to coordinatethe timing and logistics of the workshopsand professional developmentopportunities and integrate thisline-up with the Partners in Successnetworking program alreadyestablished by Tourism Brantford.4) Create a communications plan topromote these opportunities in thecommunity.ResponsibilityBrantford-Brant BusinessResource Enterprise CentreTourism BrantfordPotential Partners• Economic Development• County of Brant –Economic Development &To u r i s m• Two Rivers CommunityD e v e l o p m e n t• Chamber of Commerc eB r a n t f o rd / B r a n t• Paris Chamber ofC o m m e rce• Downtown BrantfordBusiness Improvement Are a• Brantford Public Library• Enterprise Brant• Private Sector Sponsors –Financial Institutions• Ministry of Small Business& Entre p re n e u r s h i p• Ministry of Tourism –Investment DevelopmentO ff i c e• Ontario Tourism EducationCouncil (OTEC)• City of Brantford - Parksand Recre a t i o n :To u rnament Capital ofOntario Committee andSpecial Event & FestivalS e r v i c e sTimingOngoing
72Area of Effort: Capacity Building (#2: Education & Professional Development cont’d)Evaluation MethodsQualitative:• Questionnaires (hard copy) and on-line will be circulated toall participants of the workshops and professionaldevelopment opportunities program to obtained feedbackon how to improve this service.Quantitative:• Number of participants in the networking sessions• Sectors that are presented• Front line staff vs. Management participation• Sponsorship derived• Media coverage
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1Table of Contents1.0 Sponsor/Partn
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4Message from the Mayor of Brantfor
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6Message from the BIA Board ChairDo
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8Message from Two Rivers Community
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10Message from Enterprise BrantLet
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12County of BrantBrant is a predomi
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14Downtown Brantford Business Impro
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16Business & Enterpreneurship) and
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18PartnershipsOntario Ministry of A
Page 21 and 22: 20Stage # 3The results of the indiv
Page 23 and 24: 22Survey Sample CriteriaA critical
Page 25 and 26: 24Results / AnalysisProfile of Busi
Page 27 and 28: 26The Ministry of Small Business an
Page 29 and 30: 28Future PlansFirms were asked a nu
Page 31 and 32: 30From a logistics perspective, 66%
Page 33 and 34: 32Most notably, almost half of all
Page 35 and 36: 34“ Avaliability of workers is sl
Page 37 and 38: 36It is important to note that thes
Page 39 and 40: 38Items considered very beneficial
Page 41: 40Results / AnalysisProfile of Busi
Page 44 and 45: 43Fifty-seven percent (57%) of busi
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Page 48 and 49: 47Online ApplicationsApplication Us
Page 51 and 52: 50Businesses market their products/
Page 53 and 54: 52The most significant barrier to t
Page 55 and 56: 54To assist the Retail and Business
Page 57 and 58: 56The following statistics reflect
Page 59 and 60: 58The top four community assets bus
Page 61 and 62: 60Market Share by Age Group (1 is t
Page 63 and 64: 6274% of businesses said that the d
Page 65 and 66: 64Participating businesses were ask
Page 67 and 68: 66Eighty-eight percent (88%) of par
Page 69 and 70: 68Downtown Advancement:Participants
Page 71: 70Area of Effort: Capacity Building
Page 75 and 76: 74Area of Effort: Capacity Building
Page 77 and 78: 76Area of Effort: Business and Orga
Page 79 and 80: 78Area of Effort: Business and Orga
Page 81 and 82: 80Area of Effort: Infrastructure#7
Page 83 and 84: 82Area of Effort: Tourism Business
Page 85 and 86: 84Strategic Actions - Downtown Bran
Page 87 and 88: 86#2 Strategic Action - Addressing
Page 89 and 90: 88#3 Strategic Action - Improve Dow
Page 91 and 92: 90#5 Strategic Action - Promote Dow
Page 93 and 94: 92significant barrier in the respon
Page 95 and 96: 94AppendicesAppendix 1 - History of
Page 97 and 98: 96Appendix 3 - Boards and Committee
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Business Retention and Expansion Final Report - City of Brantford

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