Total Licensing
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TOTAL LICENSING AUSTRALIA<br />
Brent: Life On The Road.<br />
Directed, written by and starring Ricky<br />
Gervais, the film sees a documentary<br />
crew catching up with Brent – former<br />
star of hit series The Office and now<br />
working as a travelling salesman - as<br />
he chases his dream of rock stardom<br />
by self-financing a UK tour with his<br />
band, “Foregone Conclusion”.<br />
As previously announced eOne handles<br />
international sales on the film and<br />
is also directly distributing the film in<br />
the UK, Australia, New Zealand, Canada,<br />
Spain and Benelux. Co-produced<br />
by eOne and BBC Films, David Brent:<br />
Life On The Road is due to be released<br />
in Australian cinemas on 25th August<br />
2016. The licensor will be looking to<br />
sign partners across apparel and accessories,<br />
home and giftware, stationery,<br />
greetings and novelty toys whilst<br />
utilising the fully integrated marketing<br />
support for the film’s release.<br />
Since first airing in 2001 and introducing<br />
David Brent to the world, Gervais’<br />
The Office went on to become one<br />
of the most successful British TV comedies<br />
of all time and the first British<br />
comedy ever to win a Golden Globe<br />
Award.<br />
The show was re-made in 9 countries<br />
and broadcast in 90 countries around<br />
the world. With over 3.9 million DVDs<br />
sold in the UK, The Office is both a<br />
critical and commercial success and in<br />
total has grossed an estimated £370<br />
million worldwide. Gervais’ subsequent<br />
TV properties, movies, standup<br />
comedy and presenting gigs have<br />
garnered him a huge international<br />
following particularly on his social<br />
media channels where he has 10.1<br />
million Twitter followers, 3.6 million<br />
Facebook fans and 560k followers on<br />
Instagram.<br />
Death Row Records is the most distinctive<br />
and well-known music catalogue<br />
in the Urban/Hip Hop music<br />
genre, with label celebrating its 25th<br />
anniversary this year.<br />
The company’s catalogue is the most<br />
distinctive and well-known music<br />
catalogue in the Urban/Hip Hop<br />
music genre, with artists such as Dr.<br />
Dre. (Co-founder), Tupac Shakur and<br />
Snoop Dog all being signed with the<br />
label. The label sold nearly 50 million<br />
albums worldwide with revenue close<br />
to US$750 million. Between 1992 and<br />
1998, the label produced 11 multi-platinum<br />
albums.<br />
So So Happy is a colourful & design-led<br />
fashion brand that originated<br />
and was inspired by children’s experiences<br />
with bullying. This inspirational<br />
brand is targeted to teen girls and<br />
young women, with a robust cast of<br />
influential characters that reinforce<br />
kindness through acts of encouragement,<br />
thoughtfulness, compassion and<br />
community outreach.<br />
The So So Happy consumer is part<br />
of a generation that loves unique<br />
attention-grabbing products that allow<br />
them to express themselves. A<br />
resounding message of positivity is<br />
always at the centre of the products<br />
designs. With over one million fans<br />
strong on social media, SO SO Happy’s<br />
social networks are a place where fans<br />
interact directly with the brand. One<br />
of the most followed global entertainers<br />
– Miley Cyrus, is a devout fan and<br />
influencers of So So Happy, promoting<br />
herself supporting the brand via her<br />
social media mediums.<br />
Skelanimals is the original teen &<br />
young adult fashion brand, with dedicated<br />
strong ranging at Hot Topic<br />
USA. The brand is based on stylish<br />
& skeletal adorable little animals who<br />
have met an untimely end—mostly<br />
due to their own reckless and ill-advised<br />
behavior. The brand has generated<br />
over US$300M in retail sales globally<br />
to date.<br />
A loyal and active audience of more<br />
than 350,000 fans has grown around<br />
Skelanimals through all major social<br />
platforms including Facebook, Twitter,<br />
Instagram, Tumblr and YouTube. Not<br />
only do fans like and share our branded<br />
content, you’ll find a myriad of fan<br />
art tagged on these networks as the<br />
characters are re-created through the<br />
eyes of the consumers who love them<br />
best.<br />
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