Poppy Manual

SUB-COMMITTEES
306. A list of sub-committees needed to ensure a successful
campaign has been compiled. Local conditions will dictate
the degree to which a formal organization is required
however, it must be remembered that the following
responsibilities must be addressed, be it by a sub-committee
or by an individual:
a. Publicity and Promotion;
b. School Distribution;
c. Speakers Bureau Coordinator;
d. Material and Supplies;
e. Advance Sales, wreaths and crosses;
f. Telephone and Communication;
g. Area Planner and Dispatcher;
h. Door-to-Door Canvassing;
i. Office and Factory Canvassing;
j. Mail Campaign; and
k. Poppy Trust Fund Treasurer.
l. Poppy Sticker program coordinator
PUBLICITY AND PROMOTION CHAIRMAN
307. The chairman responsible for the Publicity and Promotion
Sub-Committee must be familiar with all of the promotional
material that is available to assist with the campaign. The
material is listed in the Promotional Material Catalogue,
described in Chapter 2, and it can be ordered through the
Provincial Command which orders all Poppy Promotional
Material from Dominion Command supply system. This
action should be taken well in advance of the campaign,
early to mid summer is best. In addition to knowing what
is available to assist with publicity, the member is also
responsible for:
a. ensuring that branch members understand the theme
of the campaign and have sufficient detail to discuss it
with others. In order to ensure that everybody is aware
of the plan, a briefing is required well in advance of the
campaign;
b. being familiar with video tapes that have a Remembrance
theme, which are shown in the Promotional Material
Catalogue and included on the Poppy Promotional
Material Order Form;
c. implementing Remembrance activities for local schools.
These activities must be planned well in advance and
cooperation, advice and assistance must be sought
from teachers, administrators and school boards. The
following is a list of the major activities involved with
the school program.
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POPPY MANUAL