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TELLING BOTH SIDES OF<br />

THE STORY<br />

How crisis becomes a tool<br />

for media manipulation<br />

It can be seen without a doubt the the media today influences our<br />

opinions. Technological advancements continue to enhance and<br />

evolve media outlets, and these constant changes and availability<br />

of new media platforms means that the speed at which news travels<br />

around the world is unprecedented. The majority of populations who<br />

have access to any type of news and information can easily be swayed<br />

by attention grabbing headlines. As a result of this, people tend to be<br />

easily influenced by these representations. Therefore, the media can<br />

greatly influence our opinions with an acute immediacy and it plays<br />

an ever-increasing role in shaping governmental policymaking.<br />

34 REFUGIUM<br />

An example of this is how the current refugee crisis has triggered many<br />

debates surrounding the reactions of governmental agencies from<br />

various countries and what they can do in order to help the masses<br />

of people desperately seeking safety. This crisis is a perfect example<br />

of how easily public opinions can be shaped and influenced by the<br />

media. Society today only knows what they are told through the various<br />

media sources, and if something is not represented as important<br />

in the media then it is soon forgotten about. In this case one can see<br />

instances where some newspaper headlines rapidly change from one<br />

extreme to another, first headlines demanding to “send in the army”<br />

and then to “welcome with open arms”. Even subtle differences in<br />

phrasing of “migrant” and “refugee” are constantly used interchangeably,<br />

despite having completely different definitions. This does not<br />

stop the public hanging on every word that the media provided them<br />

with, we only know what is communicated to us through the media.<br />

This just goes to show how much of a powerful weapon the media and<br />

how it chooses to portray topics really is. This can be seen in an example<br />

such as the shocking image of the washed up body of three-year<br />

old Aylan Kurdi, which led many people to express great disgust at the<br />

perceived lack of effort of some governments, regardless of whether<br />

they actually are assisting refugees or not. Even though this image has<br />

been widely circulated around the globe and has caused much public<br />

outcry, many people accused the newspaper of deliberately distorting<br />

facts in order to ‘morally blackmail the public’. Either way, it still shows<br />

the influence the media has over the information we know.<br />

crisis<br />

/ˈkrʌɪsɪs/ -a time of intense difficulty or danger.<br />

deterioration<br />

/dɪˌtɪərɪəˈreɪʃn/ -the process of becoming progressively<br />

worse.<br />

The media has both positive and negative influences. It can help<br />

make a person more aware of what is happening on a local, national<br />

and global level, or it can warp one’s perspective of the truth. We only<br />

know the information that is given to us, and depending on how that<br />

information is portrayed society will form certain ideas. The media has<br />

the ability to control the topics we discuss in daily life, and once something<br />

is out of sight - within the media - it is out of mind and we move<br />

on to the next topic implanted into our information resources.<br />

displace<br />

/dɪsˈpleɪs/ -force (someone) to leave their home,<br />

typically because of war, persecution, or natural<br />

disaster.

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