Insight success The 30 Most Valuable Consulting Companies
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
<strong>30</strong><br />
<strong>The</strong> <strong>Most</strong> valuable<br />
onsulting<br />
<strong>Companies</strong><br />
Yesweus:<br />
Online Prestige Builders<br />
Multiplying the Joy of Success<br />
In the present Digital Age, the emphasis on marketing<br />
goes beyond just the branding and creating awareness.<br />
It also stresses on customer engagement so that there is<br />
a positive vibe among the customers about the company.<br />
<strong>The</strong> interesting part here is that many companies are doing<br />
digital marketing without a clear strategy and with a<br />
plethora of information at disposal over the digital stream,<br />
consumers are facing too many options and hence too many<br />
decisions which eventually do not convert into a <strong>success</strong>ful<br />
conversion.<br />
Mumbai based Yesweus was founded in 2011 by Vinod<br />
Kadam with the sole purpose of delivering services<br />
according to the requirements of their clients in a way that<br />
it leaves no doubt in the minds of their client’s clients. <strong>The</strong><br />
company looks into different strategies for each client so<br />
that every step taken by Yesweus gives the client an<br />
opportunity to make their brand go global and stay<br />
competitive.<br />
Strategies to Build Online Reputation<br />
Keeping in view of every client’s affordability and comfort<br />
and branding strategy Yesweus has designed a slew of<br />
customizable services that would cater to every taste and<br />
needs. <strong>The</strong>y work in close tandem with their clients and<br />
indulge in a few brainstorming sessions to bring out the best<br />
from their clients via the digital medium.<br />
Search Engine Optimization<br />
Keeping the Google Penalty aspect on the highest priority,<br />
Yesweus strictly follows all the white hat techniques that<br />
are followed during each step of Organic Search, On-Page<br />
SEO, Link Building, Keyword Research/Strategy and<br />
Activity Reports.<br />
App Store Optimization<br />
In App Store Optimization, they use the right keywords that<br />
help in converting visitors into users and get the desired<br />
number of downloads. Yesweus guarantees that the client’s<br />
app ranks at the top in the app store’s search results. <strong>The</strong>y<br />
engage in app title optimization, app keyword optimization,<br />
apps landing page optimization and app screenshot<br />
promotion.<br />
Social Media Optimization<br />
<strong>The</strong>y are the specialist in social media marketing with basic<br />
provisions such as submitting a video in video submission<br />
sites for YouTube and the complex task of building an<br />
interaction with the audience. <strong>The</strong>y ensure quality posts and<br />
updates relating to the brand on all the social networking<br />
sites.<br />
Mobile App Development<br />
With everyone using the Smartphone and an increased<br />
dependence on mobile applications, mobile apps are clearly<br />
the future and are essential for that extra edge over the<br />
competition. <strong>The</strong>y consider factors such as limitation of<br />
screen resolution, different brands and categories of mobile<br />
phones, developing different applications for each platform<br />
and the negative effect of device performance.<br />
Website Development<br />
At Yesweus, they firmly believe in the concept that website<br />
is the aspect that people look at first, and if that is not<br />
interesting, then the website won’t be sturdy. <strong>The</strong>y design<br />
responsive websites that can be accessed the same way on a<br />
mobile phone as on a desktop and even under a slow<br />
internet provision. <strong>The</strong>y expertisein PHP, Java, .NET,<br />
JavaScript and HTML5.<br />
<strong>The</strong> Seed that grew into a Tree called Yesweus<br />
Vinod Kadam, Managing Director and CEO of Yesweus,<br />
began his journey in digital marketing by promoting<br />
himself as an SEO Freelancer on Facebook and Google.<br />
Vinod Kadam understood the significance of the changes<br />
occurring in the field and worked hard to keep up with the<br />
64<br />
| February 2017 |