S6021-00_2016_Impact_Fall2
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IT RUNS IN<br />
THE FAMILY<br />
Start Date<br />
November 2010<br />
First Check<br />
$44.57<br />
Median <strong>2016</strong> Check<br />
$6,681.74<br />
Median calculated from first nine<br />
Pay Period checks earned January<br />
1 – May 3, <strong>2016</strong>. There are 24 Pay<br />
Periods per year.<br />
GOFF<br />
FAMILY HAS ALWAYS BEEN FRONT<br />
AND CENTER IN MICHAEL GOFF’S<br />
LIFE. Growing up as a bigger kid in<br />
Tennessee, Michael’s older brother,<br />
Chris, taught him how to eat right<br />
and get in shape. He went on to<br />
study nutrition and fitness because<br />
of his brother’s influence, and in<br />
2<strong>00</strong>8, Michael joined the staff at<br />
his brother’s gym. But due to a<br />
tough economy, Michael had to get<br />
part-time work to make ends meet.<br />
“I didn’t think anything of it because<br />
I was always taught to work hard.<br />
I did that for two years until my<br />
friend passed away,” he explains.<br />
“I started looking at my life and<br />
thinking, ‘There has to be a better<br />
way than working 80 hours a week.’”<br />
In 2010 his brother introduced him<br />
to another facet of nutrition and<br />
wellness: AdvoCare. But being<br />
the stubborn younger brother,<br />
Michael shut him down. After a<br />
few more tries, he agreed to go<br />
to a Mixer (a small group meeting)<br />
to support his brother. He began<br />
using AdvoCare products, and<br />
continued his active fitness and<br />
diet regimen, and loved his weightloss<br />
results. Ten months later, he<br />
decided to focus on AdvoCare’s<br />
business opportunity after<br />
attending National Success School.<br />
“I absolutely love meeting people<br />
face-to-face,” he explains. “I think<br />
communication is a lost art in<br />
today’s social media age, so 1-on-1<br />
meetings are my favorite way to meet<br />
people and introduce AdvoCare.”<br />
A year-and-a-half later, after<br />
countless 1-on-1’s and three-way<br />
conference calls, he made the choice<br />
to walk away from his job at the gym<br />
and focus on AdvoCare full time.<br />
“I learned more about myself and<br />
more about people during that<br />
first year with AdvoCare than I<br />
did in school,” says Michael. “You<br />
have to learn how to deal with<br />
rejection and how to talk to people.<br />
Before AdvoCare, I had a wall up. I<br />
thought I was perfect at everything.”<br />
Michael knew he made the right<br />
decision when he was able to surprise<br />
his dad and the rest of his family in<br />
Tennessee and stay for a month.<br />
“That was the first time in my life I<br />
saw him cry,” Michael says. Today,<br />
Michael and his brother spend their<br />
days helping others and enriching<br />
their communities with AdvoCare.<br />
Personal testimonials reflect individual experiences and are not necessarily typical of the results you may obtain. Results vary<br />
with individual effort, consistency of use, body composition, eating patterns and exercise. If you have a medical condition<br />
or are pregnant or nursing, AdvoCare recommends you consult your healthcare professional before starting an AdvoCare<br />
product regimen. Earnings depend on a number of factors, including your individual effort and the area in which you live.<br />
The average annual income for all Distributors in 2015 was $1,586. Total earnings may include earnings from the start of<br />
the Distributorship to the date this information was published and do not include earnings from retail sales. See the Income<br />
Disclosure Statement on page 84.<br />
business<br />
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