Creative HEAD UK March 2018

#BusinessEdit
STEPHANIE
STEVENSON
PROSTYLES
WHAT IS IT THAT MAKES
PROSTYLES UNIQUE?
We’ve taken a new approach
to extensions, by going to
the top 10 per cent of salons
and asking them what
they needed and what they
thought was missing from
existing extension brands.
It helped us change the
way we look at everything –
including the options for hair
quality, hair length and, most
importantly, colour choices.
Our creative team are session
and fashion stylists, giving
them access to the colour
trends, which allows us to
change our colours for salons
to remain current.
HOW IMPORTANT IS
EDUCATION?
There is a growth in courses
available from brands and
wholesalers which lead
stylists to believe they
are ‘qualified’. So many
adverse results and court
actions stem from a lack of
knowledge in application.
We offer City & Guilds
qualifications to all our new
salons and train existing
operators to these standards.
WHAT PLANS DO YOU HAVE
FOR THE YEAR AHEAD?
We’re at Salon Smart this
month, and we’re so excited
to share with everyone our
new brochure. We are also
launching Big Hair No Care,
a collection of wigs and
clip-in extensions for afro
hair created by the brilliant
Freddie Harrel. We’re
expanding fast and excited to
see where 2018 takes us!
Q
A
TAKE TO TWITTER AND QUIZ YOUR HAIR HEROES!
NICOLA CLARKE
NICOLA CLARKE @ JOHN FRIEDA
What has been your most challenging colour job working at Fashion Week alongside
Sam McKnight and why?
Jay Birmingham @jaybirminghamhair
Probably colouring hair in bathrooms in odd venues. I had to colour a model’s hair in a toilet
which wasn’t the easiest thing to do – wash hair in a tiny sink with separate hot and cold taps.
That was for a Ralph Lauren show in New York.
If you could do anyone’s hair past or present, who would it be?
Amy Fish @amyfishcolour
Blondie’s Debbie Harry in the ’70s or ’80s!
As someone who is vastly experienced as a colourist, how do you keep your ideas fresh
and relevant? Are there particular things you are influenced by?
Andria Kaisharis @fowler35LDN
I work with artists and relevant people so it’s a collaboration and we push one another as
artists, it also makes life a whole lot more interesting.
Do you think social media and retouching is having a positive or negative effect on
the use of colour?
Melissa Timperley @melissasalons
Having been in hairdressing for so long, it’s a job I’ve always had to do – explaining what’s
been retouched and what’s achievable. It was the same with magazines. You just have to
remember that nobody puts up their worst pictures and normally there has been a level of
retouching with most images.
What is the worst colour nightmare experience you have had, and how did you deal with it?
A persistent @melissasalons
Normally it’s when you’re working on a client that thinks they’re a colourist and they think
they know more than you, and you make the mistake of listening to them.
What advice do you have for colourists that want to get involved in the session industry?
Casey Coleman @caseychair
Either contact an agent or get in contact with a stylist whose work you love and ask if they
need help. Be flexible and accommodating – it’s hard work and long hours.
Next month: It List It Guy, Ky Wilson. Tweet us your questions @creativeheadmag
CREATIVE HEAD
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