Creative HEAD Ireland 2018

THE TREND
BARELY
THERE
It’s you, only better! This trend is
all about ‘has she or hasn’t she
coloured her hair?’ This can be
harder to achieve than all-over
colour; it might look like the
Nearly hair hasn’t been coloured, but
that is where the skill lies. “More
and more clients are asking for
softer honey blondes, to get that
beachy, Aussie look,” explains
Emma Finlay, stylist at Couture
Hair in Omagh and Fantastic
Hair Colourist winner at the
ALFAPARF Milano Fantastic
Hairdresser Awards 2017.
“The nearly natural trend is
much kinder to the hair as it
requires less maintenance.
To enhance the natural look,
I’d recommend freehand
techniques and finer foils.”
Warren Boodaghians, TIGI global
academy technical director,
sees the trend in make-up for
sheer, nude colours coming
through into hair. “Just as
make-up can enhance the
wearer’s complexion and eye
colouring, sheer hair colouring
techniques can add gloss and
shine, enhancing natural tones.
‘Natural colour’ is all about
multi-dimensional and universal
colouring as opposed to opaque
colours,” says Warren. Denis de
Souza, Joico celebrity colourist,
is known for his ‘natural-isbetter’
approach to colour and
believes the best way to achieve
this trend is by “creating a
stretched root effect”. He says:
“Choose a colour similar to
your client’s natural hair so it
will grow in seamlessly.” To keep
their hair looking ‘nearly natural’,
Denis suggests using Joico
LumiShine followed by Joico
K-Pak Color Therapy.
40
Parisian Nudes from L’Oréal Professionnel
Edeline Lee
naral
L’Oréal Professionnel
Joico
PRODUCTS (from left) Redken HeatCure and Flash Lift Express Blonde, Celeb Luxury
Viral Extreme Blonditioner and Gem Lites Colorwash, L’Oréal Professionnel Blond Studio
Instant Highlights Heating Iron and Lightening Cream, Schwarzkopf Professional Igora Royal
Disheveled Nudes
Redken
Organic Colour Systems
CREATIVE HEAD IRELAND