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Slay Social Media 2018 Survival Kit

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SEO, Lead Generation & Sales Funnels in a Nutshell<br />

Let’s talk SEO, Lead Generation, Sales Funnels and all that other technical stuff that you really<br />

couldn’t care less about but want to know why all the gurus say it is important. Yep, I know<br />

you’ve been trying to bypass this step but unfortunately, these things are just as important as<br />

the other actions listed in this guide.<br />

SEO OPTIMIZATION<br />

SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,”<br />

“organic,” “editorial” or “natural” search results on search engines.<br />

All major search engines such as Google, Bing and Yahoo have primary search results, where<br />

web pages and other content such as videos or local listings are shown and ranked based on<br />

what the search engine considers most relevant to users. Payment isn’t involved, as it is<br />

with paid search ads.<br />

WHAT IS SEO?<br />

It's Simpler Than You Think!<br />

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