Slay Social Media 2018 Survival Kit

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Facebook Tips to Increase Visibility FACEBOOK: The average lifespan of a post on Facebook (time it can be seen by others) has increased drastically. With the new algorithm changes, a post can be visible for days. A simple comment or like on an old picture can also have that appear on the top of your timeline again too. On average a post on FB sees the most interaction within the first 6 -12 6
hours. As such it is not necessary to post every single hour of each and every day to gain exposure. It is recommended that you post to your business page and then share the post from your business page to your personal page. This is a way of encouraging others to Like/Follow/Share your business page. Boosting: Due to huge FB changes, only approx. 5% of your followers see posts to your business page because FB wants to force business owners to pay for boosted/paid ads. Paid ads are still a good idea as you can invest as little as $1 per post. Highly recommend you only pay for ads that are promo related and make sure you have a product/service to offer. How do I boost? Whenever you post on your business page you will notice a boost option at the bottom of your posted image! Simply click that button, choose your target audience (you can customize your audience to target people who have specific hobbies or interests. Simply select the amount you want to invest and hit boost. What are the best times to post? With the recent algorithm changes, studies show that the best times to post on FB are usually as follows on the weekdays: 6 AM (people naturally check their phones when they wake up), 1pm (people are on lunchbreak) – 3pm (people are often ready to go home and start slacking) and 7pm (when people 7
Page 1 and 2: Slay 1
Page 3 and 4: Hi, my name is Dr. Lakisha Ross (ak
Page 5: The truth is, SOCIAL MEDIA HAS CHAN
Page 9 and 10: Instagram Tips to Increase Visibili
Page 11 and 12: MAJOR TIP to Increase Engagement: D
Page 13 and 14: Why Does It Matter? In order for pe
Page 15 and 16: Tips for taking pictures: Stage yo
Page 17 and 18: Customize your graphics: Nothing ge
Page 19 and 20: Definition of Video Marketing: If a
Page 21 and 22: Blog Posts Distill your content mar
Page 23 and 24: Adding advertisements to emails sen
Page 25 and 26: Demystifying the Dreaded Algorithm
Page 27 and 28: Have you noticed a dip in your enga
Page 29 and 30: Instagram is tackling the problem o
Page 31 and 32: SEO or Search Engine Optimization i
Page 33 and 34: 33 Prospecting - at this stage, the
Page 35 and 36: See More Products & Services: WOULD
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