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42 / TREND / Technology<br />
TREND / 43<br />
E-quality<br />
A growing number of FEMALE PIONEERS<br />
are building unique, high-impact businesses that<br />
are shaking up the tech. world, while showing how<br />
equality improves quality.<br />
text Andrea Dijkstra<br />
“Including more women<br />
in the tech. industry<br />
increases diversity of<br />
thought”<br />
TECHNOLOGY HAS permeated<br />
much of society nowadays, thanks to<br />
emerging developments like mobile<br />
money, mobile health and e-commerce.<br />
It has also become a vital aspect in other<br />
sectors, including communications, agriculture,<br />
energy, education and banking.<br />
At the same time, a growing number of<br />
African women are thriving in the<br />
industry, where they’re making a real<br />
impact through entrepreneurship and<br />
innovation. But it’s been a long road.<br />
A MAN’S WORLD<br />
In the past, the near absence of<br />
female voices at the drawing board had<br />
some pervasive effects, which social<br />
scientist Jane Margolis and computer<br />
scientist and educator Allan Fisher<br />
describe in their book, Unlocking the<br />
Clubhouse: Women in Computing. A<br />
predominantly male group of engineers,<br />
for example, tailored the first generation<br />
of automotive airbags to adult males,<br />
an oversight that led to the deaths of<br />
women and children. A similar group<br />
designed artificial heart valves according<br />
to the male heart, which is bigger and less<br />
fragile than a woman’s. Today, the female<br />
voice is understood to be essential to the<br />
development of technologies because of<br />
the balance women bring to the process.<br />
Including more women in the tech.<br />
industry increases diversity of thought,<br />
which is widely linked to positive outcomes,<br />
such as greater innovation.<br />
A study conducted by the American<br />
Association of University Women found<br />
that gender diversity contributed to the<br />
“collective intelligence” of the group.<br />
According to US research paper, Is the<br />
Pain Worth the Gain?, while homogenous<br />
groups feel more confident in their<br />
performance and group interactions, it’s<br />
diverse groups that are more successful<br />
in completing their tasks.<br />
Furthermore, the addition of more<br />
women in tech. companies can be a real<br />
asset because they help to increase collaboration.<br />
According to gender stereotypes,<br />
as understood in the psychology field,<br />
women have a better understanding than<br />
men about when to share the spotlight,<br />
because pride – a dominant emotion<br />
among men – is much less prevalent<br />
among women, who tend to feel more<br />
guilt, shame and embarrassment.<br />
While women are advancing in the<br />
tech. field now more than ever, according<br />
to the World Economic Forum’s Global<br />
Gender Gap Report 2017, they’re still<br />
underrepresented in the global tech.<br />
workforce. In the US, for example, women<br />
filled 47 percent of all jobs in 2015, ><br />
Name<br />
Joanitah Nalubega<br />
Born<br />
1990<br />
Position<br />
Cofounder of DrugDash and member of<br />
AfriGal Technologies<br />
Location<br />
Kampala, Uganda<br />
Goal in life<br />
Enable health equality<br />
Fun facts<br />
Loves extreme sports such as bungee<br />
jumping, abseiling waterfalls, zip<br />
lining, parasailing, and white-water<br />
rafting<br />
Highlights<br />
Next Einstein Forum Ambassador to<br />
Uganda (2017-2019)<br />
Leo Africa Institute’s Young and<br />
Emerging Leaders Project Fellow<br />
(2016/2017)<br />
Alamy