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PUB Magazine Nr 2 - Avril 2019

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CONTENTS<br />

BUZZ<br />

12 For Your Eyes Only<br />

with Marie-Laure Cliquennois & Sam de Win<br />

20 We amuseren ons kapot<br />

24 Publicité augmentée<br />

30 Advertainment: leuk, maar brengt<br />

het ook wat op?<br />

34 Éthique, divertissement et publicité<br />

38 Laat me u advertainen<br />

42 Een nieuw tijdperk voor videogames?<br />

48 À vos podcasts<br />

POINT OF VIEW<br />

46 Aude Mayence & Fons Van Dyck<br />

VIBES<br />

52 Menstruatiebloed is blauw, zegt u?<br />

58 Brave New world<br />

with Christine Brone & Yves Gérard<br />

64 Politics Blauw Blauw<br />

68 Politics Vice President<br />

72 Hervorming auteursrecht<br />

78 Mediaschool Challenge Léonidas<br />

FLASHFORWARD<br />

62 Cowboy<br />

NEW KIDS<br />

IN TOWN<br />

76 Rookies of the month<br />

04 <strong>PUB</strong> 04-<strong>2019</strong>

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