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IBS Viewbook 2019

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INITIATE<br />

INNOVATE<br />

inspire<br />

Besides <strong>IBS</strong>, the case studies developed by<br />

the Case Research Center are used by a large<br />

number of business schools, universities<br />

and companies across the world. More<br />

than 800 business schools from more than<br />

90 countries use <strong>IBS</strong> case studies. Boston<br />

Consulting Group, McKinsey & Co., KPMG, and<br />

PricewaterhouseCoopers, are just some of the<br />

major organizations that use <strong>IBS</strong> case studies.<br />

Universities and business schools that use <strong>IBS</strong><br />

cases include University of Oxford, University<br />

of Cambridge, University of Helsinki, London<br />

Business School, SDA Bocconi, HEC Montreal,<br />

University of Michigan, etc.<br />

<strong>IBS</strong> case studies have also been published<br />

in several leading management textbooks<br />

published in Europe, the US and the UK.<br />

<strong>IBS</strong> case studies have won recognition at<br />

international case writing competitions<br />

organized by institutions such as the Academy<br />

of Management (AOM), Association of MBAs<br />

(AMBA), The Central and Eastern European<br />

Management Development Association<br />

(CEEMAN), European Foundation for<br />

Management Development (EFMD), Emerald<br />

Group Publishing, NACRA, oikos International<br />

(Switzerland), The Case Centre UK, John<br />

Molson School of Business (University of<br />

Concordia, Canada), AESE Business School<br />

(Portugal), etc.<br />

By learning through the globally accepted and<br />

popular case method of learning, students are<br />

able to hone their comprehension, analytical<br />

and decision-making skills. In addition, case<br />

studies help them become better team players<br />

and managers.<br />

33

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