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Waikato Business News July/August 2019

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

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34 WAIKATO BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2019</strong><br />

‘Good Morning<br />

World’ from <strong>Waikato</strong><br />

goes global<br />

Abseiling into one of New Zealand’s<br />

deepest caves, visiting our world-famous<br />

movie set and experiencing our magical<br />

glowworms are just some of ‘The Mighty<br />

<strong>Waikato</strong>’ attractions featuring in Tourism<br />

New Zealand’s new global campaign.<br />

Tourism New Zealand<br />

global campaign<br />

launched on 1 <strong>July</strong><br />

under the banner of ‘100%<br />

Pure New Zealand Welcome’<br />

that showcases what makes<br />

Aotearoa special and unique<br />

through our warm and welcoming<br />

people.<br />

For 366 days, a different<br />

video message from locals<br />

around the country saying<br />

“Good Morning World” from<br />

their favourite tourism spot or<br />

experience will be released on<br />

social media channels.<br />

The Mighty <strong>Waikato</strong> has<br />

had extensive exposure in the<br />

campaign which has featured<br />

a ‘good morning world’ message<br />

from friendly faces at<br />

Waitomo Adventures, Hobbiton<br />

Movie Set and Waitomo<br />

Glowworm Caves so far, with<br />

a number of other <strong>Waikato</strong><br />

locals and locations to follow.<br />

The campaign is being<br />

shown in New Zealand’s<br />

largest international visitor<br />

market, Australia, as well as<br />

China, India, the United Kingdom,<br />

US/Canada, Germany,<br />

Brazil, Argentina, Japan, Singapore<br />

and Korea.<br />

Having <strong>Waikato</strong> featured<br />

throughout the Good Morning<br />

World campaign is a fantastic<br />

way to showcase the region<br />

and our people on a global<br />

stage and help inspire more<br />

travellers to visit our part of<br />

the country.<br />

Highlighting our region’s<br />

iconic and emerging attractions<br />

reinforces they are a<br />

‘must-do’ on international<br />

travellers’ itineraries when<br />

visiting New Zealand.<br />

International visitor expenditure<br />

and guest nights continue<br />

to increase for the region<br />

and Tourism New Zealand’s<br />

global campaign will no doubt<br />

further enhance this trend.<br />

We are already seeing<br />

<strong>Waikato</strong> securing first and last<br />

nights for international visitors<br />

and we encourage visitors<br />

to explore more lesser-known<br />

parts of our region to deliver<br />

wider economic, social and<br />

cultural benefits for our community.<br />

<strong>Waikato</strong> businesses and<br />

residents are also encouraged<br />

to create their own video and<br />

share their favourite place<br />

with the world.<br />

“Think everyday locations,<br />

your local café, your dog walking<br />

spot, your favourite beach<br />

or even your local pie shop<br />

– we want to capture classic<br />

Kiwi life and what makes it<br />

so special,” says Tourism New<br />

Zealand chief executive Stephen<br />

England-Hall.<br />

To find out more how to<br />

create your own Good Morning<br />

World video in three easy<br />

steps, check out the instruction<br />

video at: www.youtube.com/<br />

TELLING WAIKATO’S STORY<br />

> BY JASON DAWSON<br />

Chief Executive,<br />

Hamilton & <strong>Waikato</strong> Tourism<br />

watch?v=QenSdr1eb-o<br />

Make sure you tag #Good-<br />

MorningWorldNZ in your<br />

video and social media posts,<br />

plus follow the<br />

Campaign’s Instagram<br />

account @goodmorningworldnz<br />

and watch each daily<br />

greetings from around New<br />

Zealand.<br />

Growth sees<br />

Attwoods move<br />

to purpose-built<br />

flagship premises<br />

ATTWOODS IN HAMILTON. ON THE MOVE AGAIN.<br />

Sustained growth means after only 7<br />

years at The Boulevard we have moved<br />

to larger premises.<br />

From small beginnings in 1967 at<br />

Keddell St, Frankton, subsequent<br />

moves to Sunshine Ave then The<br />

Boulevard and now 1356 Arthur Porter<br />

Drive sees Attwood’s after 52 years<br />

continuing to grow in the <strong>Waikato</strong>.<br />

efficient and user-friendly environment<br />

to cater to our ever-expanding<br />

customer base.<br />

We wish to acknowledge the talents of<br />

our own Stephen van Wonderen who<br />

has worked closely with Jeff Downey<br />

and his team, including many local<br />

subcontractors and businesses to bring<br />

this project to completion.<br />

Branch Manager Tere Campbell and<br />

his team are proud of their new<br />

surroundings which provides a more<br />

Make sure you stop by and meet our<br />

friendly team who will assist you with<br />

your packaging requirements.<br />

Address: 1356 Arthur Porter<br />

Drive, Burbush<br />

Phone: 07 849 4846<br />

1356 Arthur Porter Drive, Burbush | 07 849 4846<br />

Website: www.attwoods.co.nz<br />

www.attwoods.co.nz

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