Waikato Business News July/August 2019
Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.
Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.
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34 WAIKATO BUSINESS NEWS <strong>July</strong>/<strong>August</strong> <strong>2019</strong><br />
‘Good Morning<br />
World’ from <strong>Waikato</strong><br />
goes global<br />
Abseiling into one of New Zealand’s<br />
deepest caves, visiting our world-famous<br />
movie set and experiencing our magical<br />
glowworms are just some of ‘The Mighty<br />
<strong>Waikato</strong>’ attractions featuring in Tourism<br />
New Zealand’s new global campaign.<br />
Tourism New Zealand<br />
global campaign<br />
launched on 1 <strong>July</strong><br />
under the banner of ‘100%<br />
Pure New Zealand Welcome’<br />
that showcases what makes<br />
Aotearoa special and unique<br />
through our warm and welcoming<br />
people.<br />
For 366 days, a different<br />
video message from locals<br />
around the country saying<br />
“Good Morning World” from<br />
their favourite tourism spot or<br />
experience will be released on<br />
social media channels.<br />
The Mighty <strong>Waikato</strong> has<br />
had extensive exposure in the<br />
campaign which has featured<br />
a ‘good morning world’ message<br />
from friendly faces at<br />
Waitomo Adventures, Hobbiton<br />
Movie Set and Waitomo<br />
Glowworm Caves so far, with<br />
a number of other <strong>Waikato</strong><br />
locals and locations to follow.<br />
The campaign is being<br />
shown in New Zealand’s<br />
largest international visitor<br />
market, Australia, as well as<br />
China, India, the United Kingdom,<br />
US/Canada, Germany,<br />
Brazil, Argentina, Japan, Singapore<br />
and Korea.<br />
Having <strong>Waikato</strong> featured<br />
throughout the Good Morning<br />
World campaign is a fantastic<br />
way to showcase the region<br />
and our people on a global<br />
stage and help inspire more<br />
travellers to visit our part of<br />
the country.<br />
Highlighting our region’s<br />
iconic and emerging attractions<br />
reinforces they are a<br />
‘must-do’ on international<br />
travellers’ itineraries when<br />
visiting New Zealand.<br />
International visitor expenditure<br />
and guest nights continue<br />
to increase for the region<br />
and Tourism New Zealand’s<br />
global campaign will no doubt<br />
further enhance this trend.<br />
We are already seeing<br />
<strong>Waikato</strong> securing first and last<br />
nights for international visitors<br />
and we encourage visitors<br />
to explore more lesser-known<br />
parts of our region to deliver<br />
wider economic, social and<br />
cultural benefits for our community.<br />
<strong>Waikato</strong> businesses and<br />
residents are also encouraged<br />
to create their own video and<br />
share their favourite place<br />
with the world.<br />
“Think everyday locations,<br />
your local café, your dog walking<br />
spot, your favourite beach<br />
or even your local pie shop<br />
– we want to capture classic<br />
Kiwi life and what makes it<br />
so special,” says Tourism New<br />
Zealand chief executive Stephen<br />
England-Hall.<br />
To find out more how to<br />
create your own Good Morning<br />
World video in three easy<br />
steps, check out the instruction<br />
video at: www.youtube.com/<br />
TELLING WAIKATO’S STORY<br />
> BY JASON DAWSON<br />
Chief Executive,<br />
Hamilton & <strong>Waikato</strong> Tourism<br />
watch?v=QenSdr1eb-o<br />
Make sure you tag #Good-<br />
MorningWorldNZ in your<br />
video and social media posts,<br />
plus follow the<br />
Campaign’s Instagram<br />
account @goodmorningworldnz<br />
and watch each daily<br />
greetings from around New<br />
Zealand.<br />
Growth sees<br />
Attwoods move<br />
to purpose-built<br />
flagship premises<br />
ATTWOODS IN HAMILTON. ON THE MOVE AGAIN.<br />
Sustained growth means after only 7<br />
years at The Boulevard we have moved<br />
to larger premises.<br />
From small beginnings in 1967 at<br />
Keddell St, Frankton, subsequent<br />
moves to Sunshine Ave then The<br />
Boulevard and now 1356 Arthur Porter<br />
Drive sees Attwood’s after 52 years<br />
continuing to grow in the <strong>Waikato</strong>.<br />
efficient and user-friendly environment<br />
to cater to our ever-expanding<br />
customer base.<br />
We wish to acknowledge the talents of<br />
our own Stephen van Wonderen who<br />
has worked closely with Jeff Downey<br />
and his team, including many local<br />
subcontractors and businesses to bring<br />
this project to completion.<br />
Branch Manager Tere Campbell and<br />
his team are proud of their new<br />
surroundings which provides a more<br />
Make sure you stop by and meet our<br />
friendly team who will assist you with<br />
your packaging requirements.<br />
Address: 1356 Arthur Porter<br />
Drive, Burbush<br />
Phone: 07 849 4846<br />
1356 Arthur Porter Drive, Burbush | 07 849 4846<br />
Website: www.attwoods.co.nz<br />
www.attwoods.co.nz