YouthSight eBook - Banking on the next generation
Gen Z's attitudes to money and how you should react
Gen Z's attitudes to money and how you should react
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In this <str<strong>on</strong>g>eBook</str<strong>on</strong>g> we<br />
will explore…<br />
1<br />
Gen Z’s cautious attitude towards m<strong>on</strong>ey<br />
What are <strong>the</strong>ir saving habits?<br />
How much m<strong>on</strong>ey do <strong>the</strong>y really have?<br />
What do <strong>the</strong>y spend <strong>the</strong>ir m<strong>on</strong>ey <strong>on</strong>?<br />
2<br />
3<br />
How m<strong>on</strong>ey seamlessly integrates with<br />
young people’s lives<br />
The young and <strong>the</strong> cashless<br />
Why is digital banking so appealing to<br />
Gen Z?<br />
How you can align with young people’s<br />
evolving attitudes to m<strong>on</strong>ey<br />
How can your brand react to Gen Z’s<br />
changing financial behaviours and<br />
attitudes?
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