YouthSight eBook - Banking on the next generation
Gen Z's attitudes to money and how you should react
Gen Z's attitudes to money and how you should react
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L<strong>on</strong>g term goals mostly drive Gen Z to save m<strong>on</strong>ey<br />
35% of Gen Z plan to start saving<br />
for retirement in <strong>the</strong>ir 20s. 12% of<br />
<strong>the</strong>m are already saving.<br />
52% of prospective Gen Z home<br />
buyers are already saving for a<br />
house.<br />
59% of Gen Z want to buy a<br />
home within <strong>the</strong> <strong>next</strong> 5 years.<br />
7<br />
Source: Bank of America, The Homebuyer Insights Report, The Center for Generati<strong>on</strong>al Kinetics
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