TV & Video Consumer Trends 2011 - Ericsson
TV & Video Consumer Trends 2011 - Ericsson
TV & Video Consumer Trends 2011 - Ericsson
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The role of devices – APP <strong>TV</strong><br />
1. Access on-line VOD services<br />
(NETFLIX)<br />
10. Wireless home<br />
(less clutter, less cables)<br />
Ten potential roles of the APP <strong>TV</strong>…<br />
2. Access on-line<br />
catch-up <strong>TV</strong> services<br />
(BBC iPlayer)<br />
9. <strong>Video</strong> Comm<br />
(Skype)<br />
8. Social tool<br />
(facebook)<br />
3. <strong>TV</strong> schedule /<br />
Electronic Program Guide<br />
Source: <strong>Ericsson</strong> <strong>Consumer</strong>Lab <strong>TV</strong> <strong>Video</strong> <strong>Consumer</strong> trends <strong>2011</strong><br />
<strong>TV</strong>/Media <strong>2011</strong> Study - Global Report | Commercial in confidence | © <strong>Ericsson</strong> AB <strong>2011</strong> | <strong>2011</strong>-10-07 | Page 21 (62)<br />
5. Stream local<br />
content<br />
6. Access on-line<br />
video clips<br />
(Youtube)<br />
7. Internet Access<br />
(Google)<br />
4. Content Discovery<br />
But most of the roles are yet to be addressed successfully!