22.10.2020 Views

Estetica Magazine UK (3/2020)

Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com

Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com

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SEDUCTIVE VOLUME<br />

“When creating this look it was all about partnering both volume and texture together to give us the ultimate voluminous style.<br />

We wanted to give it a natural feel in reference to the name of the collection, FRAE, which pays tribute to our Scottish heritage.<br />

We wanted to give a raw feeling throughout the hair, making sure It looked and felt natural at all times.”<br />

Kevin Paul Finnell, Creative Director, F&M Hairdressing<br />

SOFT & BEAUTIFUL<br />

Voluminous curls are a huge trend and always have been throughout the years, a trend that will never disappear. My vision for this<br />

look was full, eye catching curls embracing the models natural texture of her hair and embracing this. It was about creating something<br />

eye catching, whilst keeping the texture soft and simple throughout. Creating this soft texture with a beautiful finish gives us the<br />

perfect hair shot.<br />

Bruno Marc, Joico Ambassador for the <strong>UK</strong>, Europe and Ireland<br />

looks<br />

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