07.05.2021 Views

The Luxury Network International Magazine Issue 10

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

TLN<br />

News<br />

<strong>The</strong> <strong>Luxury</strong> <strong>Network</strong> UK Celebrates<br />

its 5th Anniversary<br />

<strong>The</strong> <strong>Luxury</strong> <strong>Network</strong> UK, the<br />

private membership club is<br />

delighted to announce its<br />

fifth birthday. <strong>The</strong>y are celebrating<br />

their expertise in amplifying brands<br />

and businesses for success, and the<br />

achievements of their members.<br />

<strong>The</strong> luxury industry has undergone<br />

major changes during recent times.<br />

Economic uncertainty and geopolitical<br />

crises, rapid digital transformation<br />

and fast-evolving consumer<br />

preferences are creating a new<br />

competitive and challenging landscape,<br />

which <strong>The</strong> <strong>Luxury</strong> <strong>Network</strong><br />

is helping clients to navigate.<br />

<strong>The</strong> <strong>Luxury</strong> <strong>Network</strong> boasts a team<br />

with experience working with best<br />

in class luxury brands, headquartered<br />

in London, the world’s luxury<br />

capital. Boasting 28 offices worldwide<br />

and a network of over 500<br />

brands, the network is the next<br />

generation of marketing for premium<br />

brands; they specialise in forging<br />

unique partnerships, which give<br />

their members the edge in targeting<br />

pre-qualified high-net-worth<br />

clients across the world.<br />

Members join this exclusive club<br />

to anchor their brand in the luxury<br />

space, building brand awareness<br />

and creating powerful affinity<br />

activities with like-minded luxury<br />

professionals. Members share clientele<br />

and activations to support<br />

business development and client<br />

retention. Through industry seminars<br />

and networking at director<br />

and owner level within the luxury<br />

sector, they gain access to peer<br />

group intelligence.<br />

<strong>The</strong> UK is fast becoming the most<br />

affordable luxury market in the<br />

western world<br />

Despite market uncertainty due to<br />

Brexit, there have been few complaints<br />

from retail brands in London,<br />

where the fall in the value of<br />

sterling has had tills ringing with<br />

overseas visitors spending heavily.<br />

Compared with China, prices in the<br />

United Kingdom are on average 22<br />

per cent cheaper.<br />

Chinese arrivals into the U.K. have<br />

now increased by a massive 58%<br />

since 2014 with a projected 46%<br />

growth in the next 5 years; China<br />

now makes up 23% of tourist spend<br />

on luxury goods in the UK, followed<br />

by the U.S. at 13%, and the Middle<br />

East at 12%. <strong>Luxury</strong> shopping<br />

continues to be a status symbol<br />

for wealthy tourists with the total<br />

spend increasing by 41% in the last<br />

5 years.<br />

82

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!