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Construction Monthly Magazine | Houston 2021 Build Expo Show Edition

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NFPA 4: Large Multifamily Developments, Biggest <strong>Build</strong>ing and<br />

Fire Code Follies<br />

9:30 a.m. - 10:30 a.m. | Room 310<br />

Gilead Ziemba<br />

P.E., M.Sc., PMSFPE | Fire Protection Consulting Group<br />

This session, presented from the perspective of an IBC/IFC code compliance expert, will go over major mistakes made by<br />

design professionals and contractors when planning and building large multifamily developments. These mistakes can be<br />

VERY costly, time consuming, or both. The presentation will identify several common pitfalls that you can avoid ahead of<br />

time to make your next multifamily development go smoother with the local Fire Marshal and <strong>Build</strong>ing Department.<br />

Target Audience: Engineers, <strong>Build</strong>ers, and Contractors<br />

Introduction to <strong>Construction</strong> Cost Estimating<br />

9:30 a.m. - 10:30 a.m. | Room 303<br />

Saleh Mubarak<br />

Author, Public Speaker & Trainer<br />

Cost estimating is arguably the most important function in construction project management. It may be indeed the difference<br />

between winning and losing. The seminar briefly covers the principles of construction cost estimating, direct vs indirect<br />

costs, detailed vs approximate estimates, and more.<br />

Target Audience: <strong>Build</strong>ers and Contractors<br />

Google Partner Teaching: Understanding & Training (MID-LEVEL) - Part 2<br />

10:40 a.m.-11:30 a.m. | Room 304<br />

Joshua Ramsey<br />

Marketing & Communications Strategist | Strategic Point Marketing<br />

In this class you will learn: (Bring a laptop and have a good understanding of what SEO already is)<br />

• Writing text with your keywords<br />

• Writing meta tags (Title,<br />

Description, H)<br />

• Implementing and Following<br />

Google Strategies<br />

• Bert<br />

• EAT<br />

• Security strategies<br />

• Ranking Strategies<br />

• Google AdWords – BASIC training<br />

• Do’s / Don’ts<br />

• HREFLANG Tag<br />

Target Audience: Architects, General Contractors, Subcontractors, <strong>Build</strong>ers & Remodelers<br />

DIY Ductless Mini Split and Inverter Technology<br />

11:00 a.m.-12:00 p.m. | Room 303<br />

Jeff Cummings<br />

Sales Representative | MRCOOL, LLC<br />

Product overview demonstrating how contractors can save time and money installing MRCOOL systems.<br />

Target Audience: Contractors, Electricians, Home <strong>Build</strong>ers, Maintenance Personnel<br />

Cost-Effective Marketing Strategies for Business Owners<br />

11:00 a.m.-12:00 p.m. | Room 312<br />

Dmitrii Kustov<br />

Internet Marketing Director | Regex SEO<br />

With so many marketing and advertising options out there, it is difficult to know what marketing strategies are worth looking<br />

into. This class will allow business owners, marketing directors, managers, contractors and construction professionals to<br />

clearly understand what strategies would bring the most bang for your buck.<br />

<strong>Build</strong> Energy FFFREE Healthy Homes<br />

11:00 a.m.-12:00 p.m. | Room 306<br />

Bryon Parffrey<br />

This presentation teaches how to build energy savings into a home using passive solar energy and other methods which will<br />

save you thousands of dollars over the life of the home.<br />

Home builders can benefit also, as a home that is energy efficient is a home that will stand out in today’s real estate market.<br />

This Seminar is an actual part of the curriculum at <strong>Build</strong>er’s Academy, Inc.<br />

Reserve your spot early as this course is always very popular!

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