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May/June 2021

The UK's outdoor hospitality business magazine for function venues, glamping, festivals and outdoor events

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PEOPLE<br />

om Raynham’s grandfather (7th Marquess<br />

Townshend) lived all his life in the<br />

beautiful Raynham Hall, considered the<br />

‘gateway to North Norfolk’. Home to the<br />

Townshend family for nearly 500 years, the<br />

estate comprises 800 acres of pasture and<br />

parkland, 700 acres of woodland and 3,500<br />

acres of land farmed in-hand with a variety<br />

of cereal, root and break crops as well as<br />

Aberdeen Angus beef cattle.<br />

Tom, inline to inherit the estate, became<br />

officially involved with the business in<br />

2011 following the death of his grandfather, and<br />

moved back to run the estate in 2016.<br />

“Although I grew up on the farm, I have never<br />

actually lived in Raynham Hall but it is very much part<br />

of my history,” says Tom. “My father and stepmother<br />

live in the Hall and run a number of events and tours<br />

in and around renovation work they are carrying out.<br />

The stars seemed to align back in 2016 and I came<br />

back to take the helm, planning the future of the<br />

estate.”<br />

Tom studied at the Royal Agricultural College,<br />

Cirencester, qualified as a chartered surveyor with<br />

Bidwells then worked for Knight Frank in the Farms<br />

and Estates team. “Travelling the country buying and<br />

selling land provided a fabulous opportunity to see<br />

what other farms were doing and what I might be<br />

able to implement at home,” says Tom.<br />

Suitably inspired, he turned his attention to<br />

some large scale technical innovation in the form of<br />

renewable energy. “We now have one of the country’s<br />

largest solar farms – in fact, I think it was the largest<br />

for about a week! – and an anaerobic digestor.<br />

Built on the former Royal Air Force West Raynham<br />

Airbase, the solar farm was completed in 2015 and is<br />

currently leased to Bluefield Partners. It serves over<br />

12,000 homes with electricity as well as providing<br />

the neighbouring communities with funds for local<br />

projects.<br />

“There was still a lot of momentum in the<br />

renewables industry at that time and my contacts<br />

at Knight Frank helped us put together a tender that<br />

went out to the solar developers.<br />

“On the biogas side, our anaerobic digester uses<br />

farm waste to produce biomethane which is injected<br />

into the mains gas supply. It is a very satisfying<br />

system as we produce sugar beet for British Sugar<br />

on the farm and then buy back sugar beet pulp that<br />

we feed into the digester along with maize, rye and<br />

poultry muck. The bugs break down the feedstock<br />

to produce biomethane which goes back to the<br />

grid. The by-product of the whole process is then<br />

put back onto the land as an organic fertiliser. This<br />

displaces a lot of artificial fertiliser, acts as a carbon<br />

capture and improves the soil structure.”<br />

WEDDINGS AND EVENTS<br />

Tom admits to a steep learning curve when he<br />

launched the hospitality side of the estate’s<br />

business. “It was about 24 months after getting<br />

involved that we started putting our event<br />

aspirations into place. It took around 18 months of<br />

learning, deciding on the type of events we wanted<br />

to hold or attract, and how best to do things”.<br />

12 WWW.OPENAIRBUSINESS.COM

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