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O-Ringen Magazine, nr 1 - 2022

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Wise choices make<br />

O-<strong>Ringen</strong> more sustainable<br />

During the five-year period 2021-2025, O-<strong>Ringen</strong> focuses on being "A well-known<br />

sustainable experience". Sustainable development of O-<strong>Ringen</strong> is about finding a<br />

balance between social, environmental, and economic sustainability that allows<br />

us to continue to create opportunities for existing and future generations of<br />

participants to share community, joy, and experiences at O-<strong>Ringen</strong>. We will make<br />

active and wise choices for a balanced and optimized sustainability. Our work and<br />

our sustainability goals will contribute to the global sustainability goals.<br />

TEXT ANNA WENNERTORP PHOTO PETER HOLGERSSON<br />

For support in becoming an even more<br />

sustainable experience, O-<strong>Ringen</strong> has<br />

enlisted the help of Greentime. A digital<br />

planning tool allows us to work actively with<br />

our goals around environmental, social, and<br />

economic aspects in a structured way. The<br />

goal of O-<strong>Ringen</strong> is to be able to call itself a<br />

Certified Sustainable Event. So how do we<br />

get there?<br />

Simon Strandvik, CEO of Greentime, says:<br />

– To get the certification, O-<strong>Ringen</strong><br />

needs to achieve a number of sustainability<br />

requirements in the planning tools associated<br />

with the certification process. A variety of<br />

questions related to sustainability are answered<br />

and when the questions are answered,<br />

an independent auditor will review these<br />

answers. There is also a site check during<br />

the O-<strong>Ringen</strong> event, which also results in a<br />

protocol with observations and improvement<br />

proposals.<br />

Greentime has been around since 2014 and<br />

works to make it possible for more people to<br />

arrange sustainable events. The aim is to accelerate<br />

the transition to a sustainable society.<br />

Emissions really needs to be reduced and the<br />

transition to a sustainable society must be<br />

much faster. People's needs must be met, but<br />

it must be done in a sustainable way.<br />

– If we can get large organizers to focus<br />

on sustainability and act accordingly, there<br />

are also good opportunities to have a great<br />

impact on the participants at the event. The<br />

organizers become key players when we want<br />

to make people more sustainable since an<br />

event creates particularly good communication<br />

spaces where important messages can be<br />

conveyed, says Simon.<br />

A sustainable event<br />

One concept that comes up when talking<br />

about sustainability is Greenwashing. In<br />

short, this means that a company or organization<br />

paints a false picture of being sustainable<br />

and environmentally friendly, when its<br />

actions in reality are completely ineffective<br />

and insignificant and actually has negative<br />

effects on the environment. Therefore, it<br />

is very important to be able to document<br />

and report what is being done to achieve<br />

sustainability. Both protocols and auditing<br />

are necessary tools here. The support that<br />

Greentime contributes is also an important<br />

part of the journey towards becoming a<br />

certified sustainable event. Another crucial<br />

thing is continuity and that O-<strong>Ringen</strong> has<br />

sustainability as one of its most important<br />

goals in its strategy is of course also crucial<br />

to success. Simon Strandvik:<br />

– O-<strong>Ringen</strong> has an advantage in that there<br />

is a lot of documentation and willingness to<br />

work with the sustainability both within the<br />

event and at the Swedish Orienteering Federation.<br />

The participants are also a group that<br />

has great respect for nature from childhood.<br />

You simply know that you are not supposed<br />

to litter and that you should protect the<br />

environment.<br />

But how sustainable is O-<strong>Ringen</strong>?<br />

– Getting a big event completely sustainable<br />

is difficult but the work that O-<strong>Ringen</strong><br />

has done so far and is in the middle of is<br />

outstanding, according to Simon, as the<br />

sustainability issue is very central and omnipresent.<br />

The fact that nature is the arena<br />

for the event means that there is a built-in<br />

responsibility for the environment from<br />

both participants and organizers as well as<br />

partners and suppliers linked to O-<strong>Ringen</strong><br />

.<br />

How do we become<br />

more sustainable together?<br />

– There is no end to things you can do, but<br />

you must focus on what you can do and<br />

what you do well. Events have an environmental<br />

impact, but we also have a responsibility<br />

and a great opportunity to do things<br />

and make changes that have a positive effect<br />

on both people and the environment.<br />

According to Simon, there are several concrete<br />

things we can think about to become<br />

more sustainable before and during the event.<br />

– If I can mention three things, I would<br />

choose transportation, what you eat, and<br />

how you create and take care of your waste. If<br />

you can reduce your emissions by taking the<br />

train or carpooling to Uppsala and cycling<br />

once you are there, it makes a big difference<br />

and emissions are reduced, especially if there<br />

are many who do so. During the event itself,<br />

it matters a lot what you eat, perhaps you<br />

could choose the “greener” option and thus<br />

have less climate impact. And then there is<br />

the waste – take care of your trash and sort<br />

it correctly so it can be taken care of. And<br />

if I can add one more thing, it is water use.<br />

Use water sparingly when you shower in the<br />

arena or wash dishes at the campsite – you<br />

are many who with small savings can create a<br />

big one together.<br />

– Together we make a difference and<br />

are part of something good and the goal of<br />

O-<strong>Ringen</strong> is to facilitate and enable these<br />

differences that create sustainability in the<br />

long term.<br />

Simon Strandvik<br />

CEO of Greentime<br />

52 O-RINGEN MAGAZINE NR 1 • <strong>2022</strong> O-RINGEN MAGAZINE NR 1 • <strong>2022</strong> 53

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