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Automotiv Exports July 2022

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WirelessCar Expands Connected Vehicle<br />

Services with New Android <strong>Automotiv</strong>e<br />

OS-based Applications<br />

WirelessCar, a leading connected car<br />

services provider, today announced an<br />

expansion of applications built on the<br />

Android <strong>Automotiv</strong>e Operating System<br />

(Android Auto OS), paving the way for<br />

automakers to develop new, truly digital<br />

services for their customers in a fraction of<br />

the traditional development time.<br />

WirelessCar is since this spring featuring<br />

these new applications globally in cars<br />

from Polestar, the Sweden-based premium<br />

electric vehicle manufacturer. WirelessCar<br />

made the announcement today at<br />

AutoTech: Detroit, an influential trade show<br />

hosted by Informa and WardsAuto.<br />

Currently, automakers are locked into<br />

long development cycles. It can take 12<br />

to 24 months in order to bring hardware,<br />

software and new in-vehicle logic to<br />

market. Using WirelessCar’s new Android<br />

Auto OS applications, automakers will be<br />

able to offer new connected car services<br />

with little or no lead time and dramatically<br />

reduced expense. It will also be easier to<br />

update in-vehicle apps with over-the-air<br />

updates.<br />

One of WirelessCar’s new applications,<br />

Journey Log, collates and tracks details<br />

about each ride taken in a vehicle, securely<br />

storing the data in the WirelessCar cloud.<br />

This application benefits consumers and<br />

businesses who need to track mileage and<br />

energy consumption and allows for the<br />

categorization of trips. The service can also<br />

be extended for Usage Based Insurance<br />

(UBI) applications.<br />

Another new WirelessCar Android Auto OS<br />

application for larger businesses gathers<br />

this same kind of trip information for fleets,<br />

such as rental car companies. Fleet owners<br />

will be able to monitor the usage and<br />

availability of fleet vehicles in real time and<br />

on a system level. For example, they’ll be<br />

able to get alerts based on the number of<br />

hours each vehicle is used or when it goes<br />

out of specified geographical boundaries.<br />

“Automakers will be one of the big winners<br />

with WirelessCar’s next-generation<br />

technology,” said Niklas Florén, CEO<br />

of WirelessCar. “Car companies using<br />

WirelessCar’s applications will be able to<br />

analyze real-world vehicle data that will<br />

drive better decisions about features and<br />

engineering.”<br />

Another advantage for automakers will<br />

be smoother integration of new apps and<br />

services, including third-party apps. Any<br />

data collected in the WirelessCar cloud can<br />

be anonymized, removing any personally<br />

identifiable information that would<br />

compromise consumer privacy. Instead of<br />

merely maintaining their existing systems<br />

with a digital veneer, automakers will be able<br />

to offer truly digital services.<br />

WirelessCar forecasts that 70 percent of<br />

automakers will introduce Android Auto<br />

OS on new models by 2025. WirelessCar is<br />

already working extensively on Android Auto<br />

OS, developing new in-vehicle applications to<br />

connect the latest vehicles with WirelessCar’s<br />

products and services, which it has designed,<br />

evolved, and operated for numerous global<br />

car brands over the past 20 years. By<br />

leveraging Android Auto OS, WirelessCar will<br />

bring automakers new ways to interact with<br />

both their B2C and B2B customers; seamless,<br />

real-time access to vehicle data; and built-in<br />

privacy settings. WirelessCar’s solutions<br />

allow auto companies to maintain full control<br />

and ownership of the information generated<br />

by their vehicles.<br />

JULY <strong>2022</strong> 22

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