HSA 65th Anniversary Book

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FEBRUARY 1, 1979 –
JANUARY 31, 1980
HSA employs a record 1,400 students
FEBRUARY 1, 1980 –
JANUARY 31, 1981
The birth of Harvard Distribution
After more than 20 years of residence, HSA bid adieu to its headquarters at 4 Holyoke St. and moved its
entire operation into the basement of Thayer Hall on February 27, 1979. With its prime location in the
middle of Harvard Yard, HSA was to call this new underground dominion home for the next 14 years.
Harvard Facilities Maintenance occupied a portion of the basement as well and initially kept HSA company.
Maura Gorman assumed the new role of Operations Manager, supplementing the existent professional
staff of General Manager and Business Manager. Student Office Services, the agency formerly known as
Student Power, changed its name one final time to Harvard Student Resources (HSR). The name stuck
to the expanding temporary-services agency. With its help, HSA employed 1,401 students in FY80 — an
all-time high.
HSR gave rise to Harvard Distribution Services, which delivered precious advertisements to student suites
throughout campus. It now cost $30 to become educationally inebriated in the Harvard Bartending Course.
George Alex ’81 campaigned for Treasurer with the slogan, “My name is really short. I can sign checks really
fast.” C. Mark Battey ’81 broke a streak of five of the last six HSA Presidents attending Harvard Business
School by matriculating at — gasp! — Stanford. Revenues returned to the $1 million mark.
THE MASTERS OF MIXOLOGY
PRESIDENT
David
Cohen
OFFICE
PRESIDENT
Mark
Battey
OFFICE
Skilled. Daring. Omnipotent. They are the graduates of the Harvard Bartending Course. They
are the Masters of Mixology. Privileged few were the early Masters, for until 1971 naught but the
students of Harvard could achieve salvation from cocktails shoddy and poor and earn the right to
enter the hallowed ranks of HSA Catering employees. 1971: the course opened to the general public,
the dawn of a new era of Masters. The masses poured in. Ninety to 120 at a time paid homage to the
great god of intoxication. In lab sessions with real liquor they did revel. Inebriated, the new Masters
departed. 1986: the arrival of the demon of liquor liability, artificial booze, a sober generation of
Masters. Today, over 50,000 roam the earth. Join us if you dare.
Thayer Hall B
Thayer Hall B
The gang of four consolidated its hold on editorial
brilliance, led by the turquoise Let’s Go: Europe,
declared for the first time by the Boston Globe to be
“the Bible of the budget traveler.” The Unofficial Guide
featured numerous archaic engravings as illustrations,
including a depiction of surgery by saw and axe.
An early Master.
A ’70s Master.
And then there were six. The sun-soaked threesome of Let’s Go: Greece, Israel & Egypt joined the third
incarnation of Let’s Go: USA in expanding the series. In Let’s Go’s final year with Dutton, Let’s Go: Europe
came sheathed in a heinous blue and brown color combo. The Unofficial Guide featured photographs from
the 1920 Harvard class album.
LET’S GO TITLES
LET’S GO TITLES
• Europe
AGENCIES
• Britain & Ireland
• France
• Italy
OTHER TITLES
• The Unofficial Guide to Life
at Harvard
• Europe
AGENCIES
• Britain & Ireland
• France
• Italy
• USA
• Greece, Israel & Egypt
OTHER TITLES
• The Unofficial Guide to Life
at Harvard
• Linen
• Publishing
• Catering
• Travel
• Custodial
• Direct Sales
• Harvard Student Resources
• Union News Stand
• Instructional Services
• Linen
• Publishing
• Catering
• Travel
• Custodial
• Direct Sales
• Harvard Student Resources
• Freshman Union
• Instructional Services
• Harvard Distribution
Services
42 HSA 65th Anniversary History Book 43