BEST IN EXPORT 2023
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STAR<br />
PRODUCTS<br />
Electa Finest Hair Color<br />
Electa finest hair color is<br />
the innovative permanent<br />
coloring system created<br />
by color technicians<br />
for professionals that,<br />
thanks to its weighted<br />
pigment balancing and<br />
homogeneous deposit<br />
system, guarantees<br />
coverage, intensity<br />
and conditioning. A<br />
unique technology that<br />
is developed from an<br />
organic formula based<br />
on quinoa extract,<br />
a superfood rich in<br />
amino acids valuable<br />
for hair structure. The<br />
high concentration of<br />
vitamin E makes quinoa<br />
a powerful anti-oxidant<br />
perfect for long-lasting<br />
results.<br />
Essence<br />
Demi permanent<br />
ammonia free coloring<br />
sytem. Neutralises<br />
undertones after<br />
lightening and brightens<br />
hair after colouring.<br />
Tones or neutralises<br />
highlights and balayage,<br />
without lightening the<br />
natural base. Acts gently,<br />
without lightening the<br />
hair’s natural pigments<br />
and without damaging<br />
the cuticle.<br />
Blonder<br />
Blonder is the line<br />
dedicated to the<br />
treatment of gray and<br />
blonde hair, naturally or<br />
cosmetically colored.<br />
This line includes:<br />
• Technical products<br />
to obtain the perfect<br />
blond, preserving the<br />
natural state of the<br />
hair<br />
• Specific anti-yellow and<br />
anti-orange products<br />
for the maintenance of<br />
the color<br />
• Specific product for the<br />
maintenance of grey<br />
tones
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