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PAGE 26<br />
A LURE LEGEND<br />
We hook up with Sea<br />
Falcon CEO Tetsuo Itou for<br />
a brand lowdown. PAGE 32<br />
AUSTRALIAN TACKLE<br />
TRADE WORTH A$11BN<br />
TO ECONOMY<br />
The true value of<br />
recreational fishing<br />
to the Australian<br />
economy has been revealed in<br />
a landmark report – detailing<br />
its A$11 billon worth and the<br />
fact that it accounts for around<br />
100,000 jobs.<br />
The National Social<br />
and Economic Survey<br />
of Recreational Fishers,<br />
jointly conducted by the<br />
Australian Bureau of<br />
Agricultural and Resource<br />
Economics and Sciences<br />
(ABARES), the University of<br />
Canberra and the Australian<br />
Recreational Fishing<br />
Foundation, is the first national<br />
survey of its type in over 20<br />
years.<br />
It also details the role the<br />
sport plays in conservation<br />
and, most importantly, how it<br />
contributes to society in terms<br />
of wellbeing.<br />
ABARES executive director,<br />
Dr Jared Greenville, explained<br />
that the survey provides a<br />
contemporary picture of<br />
recreational fishing in Australia,<br />
including information on<br />
participation rates, as well its<br />
role in both the economy and<br />
society at large.<br />
“A total of 4.2 million – or<br />
one in five adult Australians –<br />
were estimated to participate in<br />
recreational fishing each year.<br />
The number of recreational<br />
fishers has increased since<br />
2000 as the population has<br />
also increased, however the<br />
proportion of fishers has<br />
remained relatively stable<br />
overall.”<br />
He continued: “Australians<br />
were estimated to spend 28<br />
million days fishing each year.<br />
While most recreational fishers<br />
fish fewer than five days a year, a<br />
small proportion fish more than<br />
52 days a year.<br />
“Recreational fishers were<br />
found to have, on average,<br />
higher levels of wellbeing than<br />
non-fishers, and those who<br />
fish more often have higher<br />
wellbeing. Recreational fishing<br />
appeared to support positive<br />
social connections, nature<br />
connection, relaxation and can<br />
help achieve recommended<br />
levels of physical activity.<br />
“The survey results also<br />
showed that most Australians<br />
have a positive outlook on<br />
recreational fishing, with 79<br />
• Continued on page 8<br />
S E N T T O M O R E T H A N 1 8 , 5 0 0 T A C K L E I N D U S T R Y<br />
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