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MAY<br />
<strong>2023</strong><br />
20<br />
26<br />
38<br />
30<br />
32<br />
Contents<br />
40<br />
8 NEWS<br />
We meet the new head of Simms Fishing,<br />
uncover the latest on the new Confluence<br />
fly trade event, learn about changes at<br />
Fairpoint and much more.<br />
18 MAKING THE MOST OF ICAST<br />
Why one Australian tackle supplier makes<br />
the long trip to the USA each year and how<br />
he gets the best from his visit to ICAST.<br />
20 SPOTLIGHT ON… EYEWEAR<br />
We all know polarised glasses make sense<br />
for fishing but what else should you look<br />
out for when it comes to eyewear?<br />
22 SHOP WINDOW<br />
Which eyewear brands have new gear on<br />
the market and what are the ones you<br />
should be stocking in your retail outlet?<br />
Here are some ideas…<br />
24 YOU DON’T NEED A STAND AT EFFTEX<br />
Want to display your products at EFTTEX<br />
but don’t need a stand? A slot in the Best<br />
New Product Showcase could do the job.<br />
26 DOING BUSINESS WITH… TEXAS<br />
Everything’s bigger in Texas – the fish, the<br />
fishing and the business opportunities too!<br />
30 WHAT’S NEXT FOR YOUR DISPLAY<br />
Showing off your fishing tackle to its best<br />
advantage is easy if you have the right<br />
display supplier. Next Group has been a goto<br />
for many firms.<br />
32 THE BIG INTERVIEW<br />
Sea Falcon lures’ CEO and chief designer<br />
outlines why ‘made in Japan’ is key to<br />
business and reveals his global strategy for<br />
the brand.<br />
34 GIVING BIRTH TO A LEGEND<br />
US rod maker St Croix has given its Legend<br />
Tournament Walleye series some major<br />
performance enhancements for <strong>2023</strong>. We<br />
find out more.<br />
36 MAKING CONTACT<br />
More products from global suppliers that<br />
will be worth stocking in your outlet over<br />
the coming months.<br />
38 POWER-POLE MAKES ITS MOVE<br />
Best-known for its Shallow Water Anchor,<br />
Power-Pole says its new MOVE is the<br />
strongest and most advanced trolling<br />
motor ever created.<br />
40 THE EXPERT IN CARP FISHING LINES<br />
After 25 years of success in carp fishing<br />
lines, Energofish‘s Carp Expert range has<br />
been given a further boost with specialist<br />
monos and braids.<br />
42 CHANGING CHALLENGES,<br />
CHALLENGING CHANGES<br />
With 30 years of experience in fishing<br />
line, Hungary-based Balázs Filament<br />
Technologies has evolved into a major<br />
global name.<br />
50 LAST CAST<br />
Sportfish fly casting instructor Robin<br />
Elwes says the industry must seize the<br />
opportunities created by an upsurge in<br />
fishing interest.<br />
06 www.tackletradeworld.com