Savanta - Consumer Unwrapped Webinar
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Elevated personalisation<br />
How can you walk the tightrope of inspiring consumers to access your<br />
wider product range without it seeming forced or irrelevant? One way<br />
that successful brands have tackled this is by suggesting interesting<br />
add-ons, attachments and accessories that allow consumers to<br />
personalise their original purchases. From hair dryers with<br />
customisable barrels and brushes, to shoes with made-to-order soles<br />
and laces, the best consumer experiences combine education and<br />
discovery with opportunity for personalisation.<br />
savanta.com<br />
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