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DUCKHAMS CELEBRATES<br />

125 YEARS OF WINNING<br />

<strong>The</strong> original British motor oil, Duckhams, celebrates its remarkable 125th anniversary in<br />

2024. Founded in 1899 by the visionary Alexander Duckham, his enduring legacy, marked by a<br />

relentless winning spirit, has captivated engineers and enthusiasts for 125 years. Deeply rooted<br />

in the pioneering spirit of its founder, Duckhams exemplifies British ingenuity on a global<br />

scale—a legacy that continues to guide the brand today.<br />

Duckhams has been inseparable from the<br />

very essence of engine oil throughout<br />

the 20th century. Breaking boundaries<br />

in the skies and on the ground, in 1909,<br />

Alexander Duckham achieved the first<br />

powered cross-Channel flight alongside<br />

Louis Blériot. In 1949, Duckhams powered<br />

Goldie Gardner’s MG to break the world<br />

land speed record.<br />

In 1933, Duckhams introduced the<br />

industry’s first Synchromesh Gearbox<br />

oil, and in 1951, Duckhams launched the<br />

first multi-grade oil—the iconic green Q<br />

20W-50, which transformed lubrication<br />

technology.<br />

From conquering the British Motorcycle<br />

Championship in 1955 to recent triumphs<br />

at the OR BRIC Superbikes Championship<br />

in Thailand and the Porsche Carrera Cup<br />

Great Britain in 2023, Duckhams continues<br />

to earn accolades in motorsports,<br />

showcasing the pioneering spirit that<br />

defines the brand.<br />

Duckhams’ new Global CEO, Mike<br />

Bewsey, said, “As we celebrate our<br />

illustrious history, our commitment to<br />

advancing our groundbreaking legacy<br />

remains unwavering. Since the brand’s<br />

successful relaunch in 2018, Duckhams has<br />

received strong support from distributors<br />

and partners across the UK and developed<br />

its global network, with products now<br />

available in twenty-seven countries across<br />

Europe, the Middle East and Asia. Together<br />

with our partners, we’ll continue to lead<br />

with innovation and victories for the next<br />

125 years.”<br />

THE GARAGE 15<br />

16,17, News GSF Duckhams.indd 2 29/02/2024 14:58

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