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Racing the Beam : the Atari Video Computer System - Index of

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6.1 The box art for <strong>Atari</strong>’s VCS launch title Indy 500, shown on <strong>the</strong> top left, features an<br />

intricate, realistic painting <strong>of</strong> <strong>the</strong> game’s subject. The game itself is much more abstract,<br />

as an image <strong>of</strong> <strong>the</strong> screen on <strong>the</strong> bottom left shows. The box art for David Crane’s early<br />

Activision title Grand Prix, top right, more closely matches <strong>the</strong> level <strong>of</strong> abstraction and<br />

even <strong>the</strong> aes<strong>the</strong>tic used in <strong>the</strong> game itself, as seen on <strong>the</strong> screen on <strong>the</strong> bottom right.<br />

From an economic standpoint, <strong>Atari</strong> took a tremendous hit by losing<br />

its lock on pr<strong>of</strong>i t-making cartridges. But it’s not clear that Activision was<br />

entirely bad news for <strong>Atari</strong>. As both Activision and <strong>Atari</strong> programmers<br />

have recently suggested, <strong>the</strong> new source <strong>of</strong> competition may have ended<br />

up goading <strong>Atari</strong> programmers to develop better games. 3<br />

Development Practices<br />

Today, video games are usually created by large teams working for many<br />

years on a single project. The largest games require teams <strong>of</strong> several<br />

6 Pitfall! [101]

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