TCS Corporate Sustainability Report 2010-11 - Tata Consultancy ...

Figure 31 Primary School Initiative at Wazepur
India and about 300 villagers in Challera, New Delhi India.
Figure 32 Supporting Social Entrepreneurs
in India
In FY 2011, TCS-Maitree’s rural initiative at Nainar,
in Tamil Nadu India, reached more than 140
beneficiaries. Training in screen printing and job
referrals for house-keeping and helped to
increase the women’s income from Rs. 600 to
Rs. 1500
Computer Literacy Training and Personality
Development Programmes were conducted at
Padmapur, Odisha and Challera, Delhi. In FY 2011,
TCS reached 240 villagers in Padmapur, Odisha
In the domain of education & skills development, TCS Maitree globally reaches over 65
institutes in China, Ecuador, India, South Africa and UK. In FY 2011, 10,225 children were
reached by over 6,610 TCS volunteers and families.
Client partnerships- TCS-Yale
Morgan Stanley
In FY 2011 TCS partnered with its client Morgan
Stanley and Yale School of Management to
promote Social Entrepreneurship. Core
Competencies of TCS, Morgan Stanley and Yale
School of Management were leveraged
effectively to bring about societal transformation
in multiple areas like rural entrepreneurship
development, eco-tourism, sale and marketing of
eco friendly products, women’s empowerment, employment generation and micro-financing.
Students from Yale analysed the work being done by various social entrepreneurs in India. To
identify their challenges and obstacles faced by the organization and assisted in developing
potential solutions. As a follow-up measure, TCS volunteers continue to work with the social
entrepreneurs identified.
Health Initiatives
Initiatives in India
TCS also organized a School Health Education Programme to educate students on topics such
as health, hygiene and personal care. Health Camps and Awareness programmes such as eye
and dental camps, camps on women health awareness, etc. were also conducted in FY 2011.
TCS organized fundraising through walks and other events in support of health related causes
such as Cancer etc. In FY 2011, TCS organised 24 Blood Donation drives. A total of 3,498
associates participated in these camps.
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