A FASHION REINVENTION - Cookie Lee

Nyra’s tips oN
How to Use the
$ 99 Kit for Your
Cookie Lee Business
The $ 99 Kit is not for everyone As the recruiter,
it is important to realize that when you sign up a new
Consultant at the $ 99 Kit option, recruiting becomes a
two-step process. Because you will not receive points or
incentive credit until your new Consultant makes their first
qualifying Option 1 jewelry purchase within their first full
calendar month, it is imperative that you train and help
them collect the orders needed to get to Option 1.
The $ 99 Kit is not for everyone and is certainly not the
best value for a new Consultant starting their Cookie
Lee business. It has been designed specifically for the
prospective Consultant who is eager to start their Cookie
Lee business, but would not be able to sign up unless they
collect orders in advance to make their first purchase of
$ $ 325 ( 243.75 wholesale, in other words Option 1).
When should I offer the $ 99 Kit? The $ 99 Kit
option should not be your first offer during your recruiting
interview. As usual, go through the 6 Recruiting Cards,
present Option 1 and Option 2, and answer your prospective
Consultant’s questions so they can make a decision to join
Cookie Lee. State the reasons why both of these options
will set them up for success as a brand-new Consultant.
If, and only if, your prospective Consultant says they do
not have the money for Option 1 or Option 2, would it be
appropriate for you to offer the $ 99 Kit.
What should I say? Your conversation might sound
something like this:
CONsUlTANT: “Mary, it sounds like the only thing holding
you back from starting your Cookie Lee business today is
the money to get started. Is that correct?”
PROsPeCTive CONsUlTANT: “Yes.”
CONsUlTANT: “Well, Mary, I do have another way for you to
join Cookie Lee that will help you to generate the money
you need to purchase Option 1, it’s called the $ 99 Kit. The
$ 99 Kit comes with your start-up materials and six of our
top-selling jewelry pieces from the current catalog. This
kit is designed for you to show and sell these six pieces of
jewelry as you give out catalogs to collect orders that total
the $ 325 retail needed to purchase Option 1. Does that
sound like something you’d like to do?
PROsPeCTive CONsUlTANT: “Yes!”
CONsUlTANT: “When you purchase the $ 99 Kit, you will
have until (give exact date) to collect $ 325 in orders. And,
I would be willing to give you some tips on collecting orders
as well do a kick-off home show for you! Your kick-off show
could easily generate the $ 325 you need to purchase Option
1, and I’m sure we’ll also be able to book some future
home shows for you as well! What do you think? Would you
like to start now and purchase your $ 99 Kit today?”
Why is the $ 99 Kit a beneficial
recruiting tool?
The $ 99 Kit is a great recruiting tool for those prospective
Consultants who would otherwise not be able to afford
to sign up with you! But remember that when you offer
the $ 99 Kit to a prospective
Consultant, you are committing
to working with them closely
so that they reach Option 1
within their first full calendar
month. This will ensure that
you receive the benefits of a
new recruit for your Group.
When your $ 99 Kit Consultant
purchases Option 1, then
they will officially count as a
Consultant in your Downline.
Nyra CarraNza
nyracarranza@cookielee.com
For more information on the $ 99 Kit, go to www.cookielee.com—Training— $ 99 Kit.
THE COOkIE CONNECTION | SPRINg/SUMMER 2009
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