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13th Annual International Management Conference Proceeding

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Those who felt that the two aspects were partly related, attributed their business performance to so many<br />

factors, where the training or the skills provided was only one of them. Even though there was a direct<br />

relationship between the skills provided and business performance, those respondents who had this feeling<br />

recognized the contribution of other factors as having also contributed to their business improvement.<br />

The other factors identified were other training programmes attended, personal business experience, personal<br />

commitment and drive, established clientele and assistance from other family members but the training had a<br />

larger share in that it enhanced their managerial competence in recognizing and fully utilizing these other<br />

factors.<br />

Business Performance Improvements<br />

According to the study findings the respondents could not easily distinguish between improvements made as<br />

a result of the training and those made as a result of other factors, which were in play. However, the business<br />

improvements were made with training having played a greater role. There were other factors involved and<br />

therefore, the business improvements could not be ascribed wholly to the training alone. 90% made<br />

significant business improvements while 10% never made any significant business improvements. However,<br />

those who made significant business improvements recognized training as having played a greater role in the<br />

improvements made.<br />

As shown in Figure 1, 33% of the respondents made improvements in form of more capital investments and<br />

23% of the respondents in form of increase in sales through advertising and promotion. The sales increase<br />

ranged between 30% and 50% among the respondents. 33% of the respondents made improvements in<br />

form of increase in profits of 14% and 60% while 13% of the respondents made business improvements in<br />

form of new product designs. 13% made business improvements in form of new products/services and 13%<br />

of the respondents made business improvements in form of quality improvement. 17% of the respondents<br />

made business improvements in form of new business activities, 10% of the respondents made improvements<br />

in form of good customer service and 10% of the respondents made improvements in form of good<br />

accounting system and record keeping. 10% of the respondents made improvements in form of<br />

improvements in management styles while 7% of the respondents made improvements in form of business<br />

planning and budgeting. 7% of the respondents made improvements in form of employment of qualified<br />

staff. 3% of the respondents made improvements in form of market research while another 3% of<br />

respondents made business improvements in form of cost reduction through staff reduction.<br />

Response in Percentage<br />

35%<br />

30%<br />

25%<br />

20%<br />

15%<br />

10%<br />

5%<br />

0%<br />

Figure 1: Bar-Chart showing Significant Business Improvements made as a<br />

Result of the Training and Other Factors.<br />

A B C D E F G H I J K L M N O<br />

Areas of Business Improvement<br />

87

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