tÉLÉCHARGEZ ICI ! le dernier numéro du magazine - Reims ...

More and more, the French would like to consume less, and
differently. In the last “Ethicity” survey (The French and
responsible consumption - March 2012), 88% of French people
declared that the economic crisis should be an opportunity for
us to take a fresh look at our way of life and the way we
consume. I have observed the emergence of this trend over the
four years that I have spent researching for the Ecofrugal
Guide.
NEW PERSPECTIVES
These new types of behaviour and new ways of consuming are
varied and eclectic. To describe them we speak of shrewd buys,
of good deals, of energy saving, of collaborative consumption,
of voluntary simplicity, of frugality, of negative growth, of
resourcefulness, of system D... But whatever the word that is
chosen to describe this behaviour and the motivation that
underlies it, such practices invariably are an attempt to reduce
your environmental impact and to save money.
HOW TO GO BACK
TO THE PAST
TO PREPARE FOR
THE FUTURE
But are these ecological, economical practices, which I call
eco-frugal, really new? Our forefathers ate organic, local,
homemade, seasonal food every day. They were locavores without
knowing it, well before the word existed. Today, more and
more consumers are in favour of such dietary practices. They
want to fight against food waste, to make their own compost,
to have their own vegetable garden like our forebears did. The
return of bulk buying (coffee, rice, pasta etc.) reminds use of the
old groceries when hyper-packaging didn’t exist.
Are non-polluting modes of transport (bicycles, trams, walking,
car sharing etc.), known as green transport in the language of
sustainable development so recent?
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