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Interview<br />
AN INNIVATIVE BRAND WITH RELIABLE IMAGE<br />
LUGGI BABY<br />
We provide you with a long-established brand that can be described as years of experience in<br />
wholesale and retail baby clothes sales: Luggi Baby! We had an interview with Filiz Gulen, Public<br />
Relations of the brand, which has a reliable image in the domestic and international arena, on baby<br />
and child textiles.<br />
First of all, even in the difficult situation of our country,<br />
what owes him to stand up to his usual upright stance?<br />
First of all, I would like to point out that we did not turn the<br />
sudden rise in foreign exchange into an opportunity and<br />
vice versa. With this method we have implemented, we have<br />
protected our suppliers and customers without harming our<br />
company. Instead of the current cost policy, instead of keeping<br />
our company alive with real cost policy, we tried to realize<br />
our growth and investments in this direction by following the<br />
markets closely.<br />
Which countries have you recently exported? Are there<br />
any new country markets you are targeting?<br />
Branding and of course our first aim was to start activities<br />
in order to continue our work with Turkey market.<br />
We continued to introduce our brand to our overseas market<br />
customers. Bulgaria, Greece, Italy, Sarajevo, Macedonia,<br />
Serbia, Romania, Georgia, Armenia, Kazakhstan, Kyrgyzstan,<br />
Azerbaijan, Ukraine, Greece, Slovakia, Albania, Iraq, Libya,<br />
Palestine, Israel, Dubai, Kenya, Saudi Arabia. as well as countries<br />
in Asia and Central Asia and some European countries have<br />
taken our product groups. Luggi Baby is a developing brand<br />
and, as you know, the markets of the European countries play<br />
an important role in the development of the brand. When we<br />
come to other countries we have targeted, we have carried<br />
out various promotional activities in these countries and we<br />
continue our negotiations.<br />
At what points can we access Luggi Baby products?<br />
We deliver Luggi Baby brand products to all our cities,<br />
especially in metropolitan cities such as Istanbul, Ankara and<br />
Izmir. We sell our products in many stores and store chains such<br />
as E bebek, Joker, Baby Mall and Botti. Our brand continues to<br />
provide services with its new dealers, except for the companies<br />
that have continuity in the overseas market.<br />
36 July <strong>2019</strong>