Volume 19–4 (Low Res).pdf
Volume 19–4 (Low Res).pdf
Volume 19–4 (Low Res).pdf
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Three editorial designers turn the<br />
medium on its spine with their<br />
magazine designs for the Year 2000.<br />
If you turnEd to this pAgE ExpEcting T& A, rEAd<br />
ILLUSTRATION BY ANITA KUNZ<br />
illuminated by the<br />
dusky reddish glerr<br />
emanating from hon.<br />
dreds of burning build<br />
logs. The structures<br />
have been n ogre M<br />
insurrectionists and<br />
rioters. Martial law in<br />
Aupposedty in effect.<br />
yet there is no police<br />
presence. The National<br />
Guard has been called<br />
in but they possess nit<br />
bullet,. All<br />
have broken down and<br />
all bets are off ..<br />
noes the nev social<br />
ordm.<br />
'ft, absurdi-<br />
ty or this paradox<br />
would be amusing if it<br />
weren't so sick. I find it<br />
eskemeld dintressing<br />
that an average of three<br />
Peokle a day are shot<br />
dead in Lon Angeles.<br />
That Mends and family<br />
members have been<br />
wounded or 'plied by<br />
gunfire. t hat I personal<br />
ht have been under<br />
attack in a drivpby<br />
shooting. that my wife<br />
has been fired upsn,<br />
and that bullets, on<br />
occasion, hit the house<br />
In .1,, we tire I have<br />
wimemed police beat<br />
downs so severe the(<br />
tingle tne nauseous.<br />
I've keen Mega,'<br />
.9traMAR.<br />
Rolling down the kee-<br />
way toward LAX in the<br />
autommit mode. locked<br />
And loaded with a spa,<br />
clip backup. Earlier<br />
the day officials at the<br />
Department of sore:<br />
passport division had<br />
insued me a Ravel warn.<br />
6tg regarding my<br />
intended destination.<br />
the island of East Tonor<br />
in the Republic of<br />
ImMnesik<br />
The -active<br />
unrest . of Indonetra's<br />
sr. war in Timor it<br />
extremely dangerous<br />
kr US. citirens to Pavel<br />
there. - rat told. "More<br />
than 200.000 people<br />
have died there in the<br />
last decade According<br />
to the State Department.<br />
my safety cannot he<br />
guaranteed In this<br />
remote island proOnce<br />
On my way to<br />
the airpo.. OR sky is<br />
DAVID CARSON,<br />
design director, Surfer;<br />
design consultant, ray Gun<br />
TITLE: Arrow<br />
EDITORIAL STATEMENT:<br />
Specialized consumer magazine<br />
filling a current void in<br />
three areas of editorial content:<br />
social issues, art and music.<br />
These would be integrated,<br />
with artists providing visual<br />
commentaries on social issues<br />
and relevant music documented<br />
and included on CD<br />
in each issue.<br />
TARGETED READERSHIP:<br />
Urban college students and<br />
college-educated readers<br />
from 18-45.<br />
ESTIMATED CIRCULATION:<br />
50,000-100,000.<br />
FREQUENCY:<br />
Bi-monthly with an option to<br />
go monthly.<br />
DISTRIBUTION:<br />
Small independent magazine<br />
distributor. Sold in specialty<br />
shops, better bookstores, selected<br />
newsstands.<br />
ADVERTISING:<br />
Would appeal to the record<br />
industry, book publishers, art,<br />
photography and design<br />
advertisers, movie distributors<br />
and some clothing manufacturers.<br />
UNIQUE DESIGN<br />
SPECIFICATIONS:<br />
Format:10 inches by 12 inches<br />
printed on matte recycled<br />
paper with soy-based ink. No<br />
rigid grid, with every page<br />
dependent on content with<br />
photos and art. Logo and<br />
format would be loose,<br />
changing from issue to issue.<br />
The key is interpretive design<br />
with type, photos and art.<br />
17
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