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Dryandra Woodland - Department of Environment and Conservation ...

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as such, provides the area with a substantial tourism product. The name '<strong>Dry<strong>and</strong>ra</strong> <strong>Woodl<strong>and</strong></strong>' gives<br />

this product a unique identity, distinguishing it from other forest tourist attractions.<br />

Despite its natural attraction, close proximity to Wave Rock, <strong>and</strong> existing visitor levels, <strong>Dry<strong>and</strong>ra</strong><br />

currently receives comparatively little <strong>of</strong>ficial recognition as a tourist destination in the central<br />

wheatbelt. This is mainly due to tourists' lack <strong>of</strong> awareness <strong>of</strong> its existence <strong>and</strong> the facilities <strong>and</strong><br />

attractions that it <strong>of</strong>fers.<br />

Visitors to the central wheatbelt may be classified into three principal groups:<br />

1. the fully accommodated tour market, characterised by both domestic <strong>and</strong> overseas visitors, who<br />

are visiting <strong>Dry<strong>and</strong>ra</strong> as part <strong>of</strong> a total tour package;<br />

2. the independent, self-drive market, characterised by both domestic <strong>and</strong> overseas visitors, who<br />

either visit <strong>Dry<strong>and</strong>ra</strong> as part <strong>of</strong> an overall itinerary or as an end-destination; <strong>and</strong><br />

3. day trippers, principally from the central wheatbelt <strong>and</strong> Perth Metropolitan Area, which consists<br />

<strong>of</strong> both coach <strong>and</strong> self-drive travellers, who do not stay overnight at <strong>Dry<strong>and</strong>ra</strong>.<br />

The largest potential markets for <strong>Dry<strong>and</strong>ra</strong> are day trippers from the central wheatbelt <strong>and</strong> short-stay<br />

trippers from the Perth metropolitan area. Anecdotal information suggests that the future trends in<br />

tourism in <strong>Dry<strong>and</strong>ra</strong> will be towards s<strong>of</strong>t adventure (for example bushwalking) <strong>and</strong> nature-based<br />

tourism. Although these are quite different market segments, <strong>Dry<strong>and</strong>ra</strong> should aim to cater for both<br />

audiences (B. H<strong>and</strong>cock pers comm.).<br />

Infrastucture<br />

<strong>Dry<strong>and</strong>ra</strong> is accessible by sealed roads from all major population centres. Most <strong>of</strong> the roads <strong>and</strong><br />

tracks within the blocks north <strong>of</strong> Narrogin are formed earth, <strong>and</strong> generally accessible to 2WD<br />

vehicles.<br />

The <strong>Dry<strong>and</strong>ra</strong> area is well serviced by a range <strong>of</strong> accommodation options. At present there are eight<br />

farm-stay operators in the immediate vicinity <strong>of</strong> <strong>Dry<strong>and</strong>ra</strong>, including both the Highbury area <strong>and</strong> the<br />

main blocks north <strong>of</strong> Narrogin. Caravan facilities are available at Popanyinning, approximately 15<br />

km north <strong>of</strong> Cuballing, <strong>and</strong> in the townships <strong>of</strong> Williams, Pingelly <strong>and</strong> Narrogin. Motel/hotel<br />

accommodation is available in these three townships <strong>and</strong> at Cuballing.<br />

Other tourism service facilities, such as fuel <strong>and</strong> major food supplies, are available in Narrogin,<br />

Pingelly <strong>and</strong> Williams. Fuel <strong>and</strong> limited food supplies are also available at Cuballing.<br />

Commercial Visitor Services<br />

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