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Volume 9–2 (Low Res).pdf

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18<br />

While it is legendary that<br />

little girls cover their eyes<br />

and scream at the sight of<br />

spiders and such,Katherine<br />

Heller has always thought<br />

bugs were fascinating and<br />

fun.Still,she was not prepared<br />

for the agony they<br />

would cause her when she<br />

set out to design an insect<br />

alphabet.lt was her senior<br />

independent study project<br />

at the University of Wisconsin,where<br />

she concentrated<br />

on Advertising Design and<br />

Illustration.<br />

Quite logically, she started<br />

with A, assembling the character<br />

from body parts of a<br />

dragonfly. When she got to<br />

B, it seemed reasonable to<br />

work with bees. From there,<br />

the idea of using the insect<br />

whose initial letter corresponded<br />

to each letter of<br />

the alphabet seemed to<br />

make very good sense. So C<br />

for caterpillar followed,and<br />

then came D for dragonfly,<br />

F for flies, G for grasshopper,<br />

I for ichneumon,L for lice,<br />

M for moth,manthis, mayfly<br />

and mosquito,0 for orchard<br />

spider, P for paper wasps,Y<br />

for yellowjackets, U for<br />

underwing of a moth.<br />

But in spite of painstaking<br />

research,some letters defied<br />

her plan. For E,H,N,QgX<br />

and z she had to combine<br />

specimens or introduce elements<br />

of the environment<br />

to make the letterforms<br />

work.Besides these pictorial<br />

considerations,the major<br />

design problems—composition,scale,tonality<br />

and overall<br />

unity of the alphabet had<br />

to be solved.Although she<br />

had resolved that her major<br />

concern was with the illustration,<br />

not the functional<br />

aspects of the letters, her<br />

complicated capitals turned<br />

out to be amazingly legible.<br />

If it's any comfort to Ms.<br />

Heller, nobody would ever<br />

guess the agonizing that<br />

went into this project,considering<br />

how easy-on-theeye<br />

is the result. M.M.<br />

Capitalizing n Insects

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