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040<br />
SapuraCrest Petroleum Berhad<br />
Annual Report 2010<br />
CORPORATE SOCIAL RESPONSIBILITY<br />
At Sapura, we take pride<br />
in ourselves as a caring<br />
corporate citizen.<br />
PAYING OUR DUES<br />
As Sapura Group grows and prospers, we<br />
have always ensured that our success<br />
is also extended to our corporate social<br />
responsibility (CSR) efforts. This has always<br />
been the conviction of the Chairman and<br />
founder of the Sapura Group of Companies,<br />
YBhg. Tan Sri Shamsuddin Abdul Kadir<br />
who established the Shamsudin Abdul<br />
Kadir Foundation to champion the cause<br />
of charity at home and overseas. Our<br />
charitable programmes cover a broad<br />
spectrum, from helping the marginalised,<br />
orphans and those living at the fringes of<br />
society, to providing educational assistance<br />
and supporting national and regional<br />
events.<br />
Subscribing to the adage that charity<br />
begins at home, we have drawn up a<br />
number of CSR programmes for the<br />
workplace. At Sapura, we like to think<br />
ourselves as an extended Big Family,<br />
and like all families, we look out for one<br />
another through good and bad times.<br />
Funds are set aside and made available<br />
to staff so that they can perform the<br />
Umrah. When the going gets tough and<br />
an employee is incapacitated or suffering<br />
from a terminal illness, we are there to<br />
help out with financial support over and<br />
above the medical scheme we have in<br />
place for employees. We do not forget<br />
our employees easily and when they<br />
have passed away whilst in service, their<br />
children are ‘adopted’ by the Group and<br />
receive a monthly stipend until they<br />
have completed their secondary school<br />
education. The Group also looks upon its<br />
multi-ethnic composition as a reason to<br />
celebrate the many festivities throughout<br />
the year, particularly in the month of<br />
Ramadhan and the Hari Raya Open Houses<br />
that follow.<br />
The sense of family has been reinforced<br />
with the launch of the Sapura Community<br />
in June 2009, which functions like a social<br />
club promoting the well-being of our<br />
family through various activities. During<br />
the year, the Sapura Inter-Group Bowling<br />
Tournament was among the sporting<br />
events organised to build esprit des corps<br />
and camaraderie among our growing<br />
family. Through the Sapura Community,<br />
our people show their caring side by<br />
organising and supporting a number of<br />
community services. Visits to orphanages<br />
and homes of the less fortunate provide<br />
comfort and words of wisdom while blood<br />
donation campaigns inculcate a culture of<br />
giving back to those in need. Our people<br />
drawn from all levels of the organisation<br />
have also participated actively in voluntary<br />
and ‘gotong royong’ projects, and it is in<br />
ways like these that we reach out and earn<br />
a place in the community as a corporation<br />
with a heart.<br />
As a citizen of the world, we are aware<br />
that Planet Earth is facing a myriad of<br />
environment challenges and we are<br />
determined to play our part in preserving<br />
the quality of the environment. Earth Day<br />
2009 was commemorated with exhibitions<br />
and talks by experts to raise awareness<br />
of environmental issues and activities.<br />
Some of our subsidiaries have gone the<br />
extra mile to promote a culture of waste<br />
minimisation and resource optimisation.<br />
Lighting and air-conditioning systems have<br />
been optimised through an automated,<br />
intelligent time-tabling and scheduling<br />
system, that in turn reduces emissions<br />
to the environment. We also launched<br />
a Community Engagement Programme<br />
that involved staff and students from our<br />
Higher Education Division engaging with<br />
various rural communities in Malaysia.<br />
Other highlights of the year included a trip<br />
to Zoo Negara and the Petrosains Centre,<br />
besides organising educational seminars<br />
and workshops for students sitting for the<br />
various examinations.