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Monitoring the scope and benefits of fairtrade

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60 <strong>Monitoring</strong> <strong>the</strong> <strong>scope</strong> <strong>and</strong> <strong>benefits</strong> <strong>of</strong> <strong>fairtrade</strong> report third edition, 2011<br />

7.2 Fact file: Fairtrade bananas<br />

■■ At <strong>the</strong> end <strong>of</strong> 2010, 77 producer organizations in 11 countries worldwide held a<br />

product certification for Fairtrade bananas.<br />

■■ More than 15 000 people were involved in Fairtrade bananas as small farmers or<br />

as workers on Fairtrade banana plantations.<br />

■■ The majority <strong>of</strong> Fairtrade banana producer organizations are in Colombia <strong>and</strong> <strong>the</strong><br />

Dominican Republic. There is an almost even split between <strong>the</strong> numbers <strong>of</strong> hired<br />

labour organizations <strong>and</strong> <strong>the</strong> numbers <strong>of</strong> small producer organizations.<br />

■■ The data show growth <strong>of</strong> around 5 percent in <strong>the</strong> volumes <strong>of</strong> Fairtrade bananas sold<br />

in 2009–10 over those reported for 2008. Volumes are given in metric tonnes (MT).<br />

■■ Growth was slightly stronger for small producer organizations than for hired<br />

labour organizations.<br />

■■ In 2009–10, Fairtrade banana producer organizations reported receiving more than<br />

€12 million in Fairtrade Premium money. Top receiving countries are shown below.<br />

■■ Increases in <strong>the</strong> Fairtrade Minimum Price for bananas in early 2010 are reflected<br />

in <strong>the</strong> growth in sales income reported by <strong>the</strong> producer organizations, over <strong>and</strong><br />

above <strong>the</strong> volume increases.<br />

■■ Fairtrade exp<strong>and</strong>ed to include bananas from Ghana <strong>and</strong> from <strong>the</strong> Philippines in<br />

addition to origins in Latin America <strong>and</strong> <strong>the</strong> Caribbean.<br />

■■ Fairtrade banana sales in 2009–10 represented 62 percent <strong>of</strong> total certifiable<br />

production.<br />

FIGURE 7.6<br />

Fairtrade bananas: Product certifications 2005–2010<br />

Number<br />

<strong>of</strong> product<br />

certifications<br />

80<br />

70<br />

60<br />

50<br />

40<br />

30<br />

20<br />

10<br />

0<br />

2005 2006 2007<br />

2008 2009 2010

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