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“…Iveco’s Client Center…”<br />

For Iveco, a key means of achieving customer satisfaction<br />

is providing good service over the entire life of its vehicles,<br />

which can deliver peak productivity only if operating costs<br />

and downtime are kept to a minimum.<br />

In response to the growing complexity of today’s commercial<br />

vehicles, with electronics controlling engines, braking systems<br />

and many other vital components, Iveco has steadily<br />

upgraded its customer support services, ensuring that its<br />

products operate reliably, without breakdowns and cost<br />

effectively.<br />

It also developed powerful diagnostic systems for repair<br />

shops, including mobile units for roadside diagnostics.<br />

As part of its commitment to provide top-quality service, Iveco<br />

has completely reengineered the procurement and distribution<br />

of its replacement parts, consolidating five warehouses in<br />

Western Europe into a single virtual warehouse capable of<br />

delivering outstanding service.<br />

In 2001, the Customer Service operations were expanded<br />

through the creation of a Multipurpose Center in Turin, which<br />

serves as a unified command post for all of Iveco’s 24/7<br />

assistance services. The purpose of the new Center is to<br />

provide comprehensive support to customers by offering<br />

a service that can help them maximize vehicle productivity<br />

and reduce the cost of downtime.<br />

A couple of years ago, Iveco took over the management of<br />

its Client Center. It then developed a sophisticated computer<br />

system that helps operators field calls in seven languages,<br />

identify the nearest 24/7 Iveco repair shop and even record<br />

the level of customer satisfaction.<br />

The Client Center uses the most sophisticated hardware and<br />

software available today to provide its representatives with<br />

online access, in real time, to databases of its customers,<br />

vehicles, dealer network and authorized Iveco repair shops.<br />

The Center has 80 employees, who speak all major European<br />

languages and are available to assist customers in distress 24<br />

hours a day, every day of the year.<br />

The goal of this system is to provide customers with<br />

comprehensive service and help them deal with emergency<br />

situations, by arranging to have disabled vehicles restarted,<br />

offering replacement trucks, locating a hotel for the driver and<br />

providing financial assistance.<br />

Report on Operations – Fiat and its Customers 27<br />

27

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