EXPERIENCEBUSINESS - Harley-Davidson

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FINANCIAL HIGHLIGHTS Harley-Davidson, Inc. (In thousands, except per share amounts) 2000 1999 1998 Net sales $2,906,365 $2,452,939 $2,063,956 Income before provision for income taxes 548,556 420,793 336,229 Provision for income taxes 200,843 153,592 122,729 Net income $ 347,713 $ 267,201 $ 213,500 Weighted-average common shares-basic 302,691 304,748 304,454 Weighted-average common shares-diluted 307,470 309,714 309,406 Basic earnings per common share $1.15 $.88 $.70 Diluted earnings per common share $1.13 $.86 $.69 Market prices per share (Low-High) (Low-High) (Low-High) First quarter 29.46 – 42.58 21.25 – 31.13 12.47 – 16.88 Second quarter 33.15 – 46.54 25.25 – 32.03 15.31 – 19.00 Third quarter 34.15 – 50.60 22.53 – 31.22 14.81 – 21.00 Fourth quarter 34.56 – 49.84 24.19 – 32.03 13.06 – 23.75 Dividends paid per share HARLEY-DAVIDSON, INC. YEAR-END STOCK $.10 PRICES $.09 $.08 Number of shareholders of record In Dollars 70,942 65,543 60,503 $ 000.0 000.0 000.0 000.0 000.0 000.0 000.0 000.0 000.0 000.0 000.0 70 Balance sheet data as of December 31 60 Working capital 50 $ 799,521 $ 430,840 $ 376,448 Current finance receivables, net 530,859 440,951 360,341 40 Long-term finance 30receivables, net 234,091 354,888 319,427 Total assets 20 2,436,404 2,112,077 1,920,209 10 Shareholders’ equity 1,405,655 1,161,080 1,029,911 0 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 SPLIT ADJUSTED
W hether it’s the excitement of a kid ® who sees his first Harley or the ® emotion of a Lifetime H.O.G. member leading a toy run, the Harley-Davidson experience manifests itself in many ways. That experience is no accident; it is nurtured by dealers, employees and suppliers alike, brought to life by the passion of our loyal customers. Harley- Davidson is in the business of creating the unique experiences of which dreams are made.We create moments in time that live on long after they are gone. And that’s something no one can copy.
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SUPPLEMENTARY DATA QUARTERLY FINANC
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Sarah L. Levinson ChairMom and Chie
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OU R MI S SI ON We fulfill dreams t
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