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… and the Pursuit of Happiness - Institute of Economic Affairs

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<strong>…</strong> <strong>and</strong> <strong>the</strong> pursuit <strong>of</strong> happiness<br />

subjective wellbeing<br />

Satisfaction <strong>and</strong> economic growth<br />

So far we have shown that richer individuals report higher life<br />

satisfaction than poorer individuals in a given country, <strong>and</strong> that,<br />

on average, citizens <strong>of</strong> rich countries are more satisfied with <strong>the</strong>ir<br />

lives than are citizens <strong>of</strong> poor countries. These comparisons<br />

suggest that absolute income plays an important role in determining<br />

wellbeing, but <strong>the</strong>y do not directly address our central<br />

question: does economic growth improve subjective wellbeing?<br />

We answer this question by turning to <strong>the</strong> time-series<br />

evidence on life satisfaction <strong>and</strong> GDP, which allows us to assess<br />

whe<strong>the</strong>r countries that experience economic growth also experience<br />

growth in subjective wellbeing. Estimating <strong>the</strong> time-series<br />

relationship between GDP <strong>and</strong> subjective wellbeing is difficult<br />

because sufficiently comparable data are rarely available. For<br />

example, <strong>the</strong> General Social Survey in <strong>the</strong> USA <strong>and</strong> <strong>the</strong> Life in<br />

Nation surveys in Japan both surveyed subjective wellbeing over<br />

a long horizon, but both are afflicted by important changes in <strong>the</strong><br />

wording <strong>and</strong> ordering <strong>of</strong> questions that, if not recognised, can<br />

lead to serious interpretation errors.<br />

Never<strong>the</strong>less, many scholars have found that <strong>the</strong> USA has not<br />

got any happier over <strong>the</strong> past 35 years despite becoming wealthier.<br />

As Stevenson <strong>and</strong> Wolfers (2009) note, <strong>the</strong>re is also a somewhat<br />

puzzling decline in female happiness. In contrast, Japan, which<br />

was once thought to have experienced little increase in happiness<br />

over <strong>the</strong> post-war period, has, in fact, experienced significant<br />

happiness gains that are similar in magnitude to those one would<br />

expect given <strong>the</strong> cross-sectional <strong>and</strong> cross-country relationships<br />

between subjective wellbeing <strong>and</strong> income. These happiness gains<br />

become apparent, however, only once changes in <strong>the</strong> survey over<br />

time are taken into account (Stevenson <strong>and</strong> Wolfers, 2008); <strong>the</strong><br />

failure to take account <strong>of</strong> <strong>the</strong>se changes had led many previous<br />

scholars astray (including Easterlin, 1995, 2005a).<br />

We draw on two long-running data sets to examine <strong>the</strong> relationship<br />

between subjective wellbeing <strong>and</strong> economic growth: <strong>the</strong><br />

World Values Survey <strong>and</strong> <strong>the</strong> Eurobarometer. We analyse <strong>the</strong> first<br />

four waves <strong>of</strong> <strong>the</strong> World Values Survey, which span 1980 to 2004<br />

<strong>and</strong> cover 79 distinct countries. Because <strong>the</strong> World Values Survey<br />

added many countries in later waves, however, it is not possible<br />

to make many comparisons <strong>of</strong> a given country. 5 The Eurobarometer<br />

survey has <strong>the</strong> advantage that it has been surveying people<br />

in member nations <strong>of</strong> <strong>the</strong> European Union continually since<br />

1973; it has <strong>the</strong> disadvantage, however, <strong>of</strong> covering only relatively<br />

homogeneous countries. Unlike <strong>the</strong> o<strong>the</strong>r surveys, Eurobarometer<br />

ascertains life satisfaction on a four-point scale. 6<br />

Nine countries were included in <strong>the</strong> original Eurobarometer<br />

sample. Analysing data to 1989, Easterlin (1995) concluded that<br />

<strong>the</strong> data failed to show any relationship between life satisfaction<br />

<strong>and</strong> economic growth. In Figure 5, we present scatter plots <strong>of</strong> life<br />

satisfaction <strong>and</strong> <strong>the</strong> log <strong>of</strong> GDP per capita for <strong>the</strong> nine countries<br />

Easterlin analysed. In <strong>the</strong> figure we include as dark circles <strong>the</strong><br />

original data he analysed; hollow circles denote data that have<br />

subsequently become available through to 2007. The dark circles<br />

by <strong>the</strong>mselves do not always show a strong relationship; over <strong>the</strong><br />

full sample, however, eight <strong>of</strong> <strong>the</strong> nine countries show a positive<br />

5 As noted earlier, some <strong>of</strong> <strong>the</strong> country samples in earlier waves <strong>of</strong> <strong>the</strong> World Values<br />

Survey are not directly comparable with later waves since <strong>the</strong>ir survey frames<br />

were (intentionally) not nationally representative. Our analysis focuses only on<br />

nationally representative samples.<br />

6 For <strong>the</strong> analysis, we keep West Germany <strong>and</strong> East Germany as separate countries.<br />

For fur<strong>the</strong>r details on <strong>the</strong> Eurobarometer <strong>and</strong> our data procedures, see Stevenson<br />

<strong>and</strong> Wolfers (2008).<br />

76 77

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