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Jamaica: Macro-Socio-Economic and Environmental Assessment of ...

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4. Commerce sector<br />

The Food, Beverages <strong>and</strong> Tobacco subsector – which represents 15 percent <strong>of</strong> total sales in the<br />

Distributive Trade sector – experienced a 12.2 percent downturn in sales in the first half <strong>of</strong> 2004,<br />

mainly due to decreased production <strong>of</strong> agricultural goods 6 .<br />

The decreased amount <strong>of</strong> agricultural <strong>and</strong> livestock products that will reach the market after the<br />

losses caused by Hurricane Ivan will most likely be compensated by imports from abroad, so that<br />

food availability is ensured in the country. This sales <strong>and</strong> pr<strong>of</strong>its in the commerce subsector will<br />

not be affected in a significant manner, except if import arrivals are delayed, <strong>and</strong> no negative<br />

impact is expected in its GDP as a result <strong>of</strong> the disaster. Nevertheless, supplying the dem<strong>and</strong> <strong>of</strong><br />

agriculture <strong>and</strong> livestock goods in the local markets will have an unforeseen impact on the<br />

balance <strong>of</strong> payments.<br />

Estimates made <strong>of</strong> this possible effect based on the amounts <strong>and</strong> prices <strong>of</strong> those agriculture <strong>and</strong><br />

livestock goods that should reach the local markets to satisfy domestic dem<strong>and</strong>s, <strong>and</strong> after<br />

discounting the amounts <strong>of</strong> said goods that are normally consumed directly by farmers without<br />

going into the commercial channels. The estimated negative impact on the balance <strong>of</strong> payments<br />

was thus estimated to be about J$ 556 million or its equivalent <strong>of</strong> US$ 9 million.<br />

5. Tourism<br />

The gross domestic product <strong>of</strong> the Tourism sector in <strong>Jamaica</strong> has been rising steadily over the<br />

past two years, as a result <strong>of</strong> the industry’s recovery from the effects <strong>of</strong> the September 11 attack<br />

in the United States <strong>and</strong> <strong>of</strong> the Severe Acute Respiratory Syndrome (SARS) outbreak last year.<br />

During the second quarter <strong>of</strong> the present year, total visitor arrival grew by 9.4 percent, while<br />

stopovers increased 12.0 percent <strong>and</strong> cruise passenger arrivals by 5.7 percent. 6<br />

The winds <strong>of</strong> the hurricane <strong>and</strong> the associated storm surge caused severe damage to hotel <strong>and</strong><br />

restaurant infrastructure in the Negril <strong>and</strong> Treasure Beach tourist areas 6 ; other tourist areas<br />

located in the vicinity <strong>of</strong> Kingston (Strawberry Hill) sustained damage as well. Beaches <strong>and</strong><br />

coral reefs sustained damage due to the action <strong>of</strong> the storm surge that in some places exceed<br />

three metres in height. Some cruise ships were diverted from <strong>Jamaica</strong>n ports before the arrival <strong>of</strong><br />

the hurricane.<br />

While the hurricane occurred during a relatively low-occupancy period <strong>of</strong> the year, revenue<br />

losses can be high depending on the time required for rehabilitation <strong>of</strong> the damaged premises. In<br />

most cases, however, hotel owners expect to have achieve full infrastructure recovery before the<br />

high tourist season begins on December 15. Entrepreneurs <strong>of</strong> the sector are making every effort<br />

not to lay<strong>of</strong>f any <strong>of</strong> the skilled employees by resorting to their utilization in maintenance <strong>and</strong><br />

rehabilitation activities, as well as <strong>of</strong>fering advanced annual leave to the workers, so they can be<br />

available when the high season begins. Nevertheless, a limited temporary loss <strong>of</strong> employment<br />

seems inevitable in this sector.<br />

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