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DOXOttiCC picture . . . adds up to topnotch entertainment<br />

for moviegoers of all ages. Highly imaginative— a gem. Crosby a standout. Extra<br />

playing time seems destined. "-SHOWMEN'S TRADE REVIEW<br />

wU Dwl production numbers, glittering Technicolor and<br />

oh-so-solid new tunes. There's a long, long line of greenbacks in store for it. One of the<br />

year's big boons for the exhibitor. Paramount obviously opened the floodgates for this<br />

one."-DAILY VARIETY<br />

tXCwIlcliiy money in the till in any situation. Has<br />

what it takes to keep the turnstiles moving. The customers are a cinch to tell Cousin<br />

Mabel and Friend Bill that there's a real slice of entertainment at the movies down the<br />

street."-MOTION PICTURE HERALD<br />

BING<br />

JOAN<br />

CROSBY- FONTAINE<br />

mkMdJim<br />

Color by TECHNICOLOR<br />

Lwiih ROLAND CULVER LL'CILE WATSON • • RICHARD HAYDN- HAROLD VERMILYEA<br />

Produced by CHARLES BRACKET! Directed by BILLY WILDER<br />

Written by Charles Brackett and Billy Wilder<br />

GALA PREMIERE, NIGHT OF MAY 26,<br />

AT PARAMOUNT HOLLYWOOD

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