Boxoffice-October.27.1951

:
How Can America Produce 4f/ the Sfeel It Needs
,.,for Military. . . ancf Civilian Purposes ?
FREE BOOKLET Tells How to
Conduct Scrap Salvage Program
in Your Business.
Address Advertising Council, 25
W. 45th St., New York 19, N. Y.
SCRAPPY SAYS
One way is to feed more pig iron into
the furnaces. But . . .
That will require more supplies of ore,
limestone, coal, etc.*— to say nothing
of more new ore boats and rail cars to
transport the additional supplies.
A better way— the only practical way
— is to use the dormant iron and steel
scrap lying around in
machines, equipment, tools
the form of old
and metal
structures.
Your business must have available
scrap— in some form. That scrap is
needed to keep the furnaces going in the
steel mills ... to keep our fighting
forces and our allies well armed ... to
sustain our civilian life at home.
Think how many ways you use iron
and steel. Think what would happen if
it became extremely scarce. Put your
iron and steel scrap to good use— now
— by selling it to your local scrap dealer.
Don't delay— the emergency is becoming
more severe every day.
For every ton of scrap fed into the furnaces,
we save approximately 2 tons of iron ore,
1 ton of coal, nearly 'A ton of limestone and
many other critical materials. Also, scrap helps
make steel faster, shortens the refining process.
NON-FERROUS SCRAP IS NEEDED, TOO!
This advertisement Is a contribution. In the national Interest, by
B O X O F F I C
E
74-D BOXOFFICE
: : October 27, 1951