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Postgraduate Prospectus 2013 - Swansea University

Postgraduate Prospectus 2013 - Swansea University

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Media and Communication Studies<br />

Entry requirements<br />

Normally a minimum of a lower class BA<br />

Honours degree 2.2 (with an overall average of<br />

55% or above) in a related subject.<br />

English Language requirement:<br />

IELTS 6.5 (with a minimum of 6.5 in each<br />

component) or <strong>Swansea</strong> <strong>University</strong><br />

recognised equivalent.<br />

<strong>Postgraduate</strong> Diplomas<br />

and Certificates<br />

Full-time or part-time <strong>Postgraduate</strong><br />

Certificate (60 credits) or <strong>Postgraduate</strong><br />

Diploma (120 credits) is available.<br />

From traditional print and broadcast<br />

media to digital publishing, social<br />

networking, and public relations, the<br />

media increasingly defines the way we<br />

interact with our society. It shapes the way<br />

we see ourselves and others, and can be<br />

a powerful tool for social change, good<br />

or bad.<br />

Media and Communication Studies at<br />

<strong>Swansea</strong> has a broad vocational and<br />

international outlook that reflects the<br />

challenges of our media-rich world.<br />

These degrees will:<br />

• equip you with skills relevant for a<br />

rewarding career in a diverse range of<br />

media-related industries<br />

• help you to gain transferable skills,<br />

including team working, communication,<br />

presentation, and analytical skills<br />

• prepare you for a research degree<br />

How the degrees are structured<br />

The full-time course structure is split across<br />

the year with three modules offered in each<br />

academic semester (a total of six modules<br />

in Part One) and then a dissertation or<br />

practice-based project (applicable to<br />

Communication, Media Practice and Public<br />

Relations only) over the summer (Part Two).<br />

The dissertation component is written on a<br />

specialist research topic of your choosing.<br />

Part-time students normally study three<br />

modules in their first and second year and<br />

write their dissertation in the third year.<br />

The College has computer labs with<br />

Apple computers to learn creative digital<br />

skills, radio and TV studios, video and film<br />

MA Comparative Journalism<br />

The MA in Comparative Journalism<br />

provides a cross-cultural approach to<br />

journalism in the twenty first century. It is<br />

aimed at those interested in developing<br />

their knowledge and understanding of the<br />

role of contemporary global society, and<br />

exploring how journalism is evolving in the<br />

ever-changing communication environment<br />

characterised by digital technologies.<br />

The course provides students with essential<br />

knowledge of how journalism is practiced<br />

in different cultures worldwide as well as<br />

responding to their interest in comparative<br />

study in the field of journalism and<br />

communication studies. Students are<br />

encouraged to focus on a comparative<br />

approach in journalism studies and<br />

develop cross-cultural themes by drawing<br />

on multidisciplinary research from a variety<br />

of fields as well as countries.<br />

production and editing equipment and film<br />

viewing facilities.<br />

In addition you will gain practical<br />

experience and benefit from a programme<br />

of visiting lecturers, many of them industry<br />

professionals with first-hand experience of<br />

working in different areas of the media.<br />

Scholarships and Bursaries<br />

A range of postgraduate scholarships and<br />

bursaries is available. For details, please<br />

visit: www.swansea.ac.uk/scholarships/<br />

<strong>Postgraduate</strong><br />

MA Digital Media<br />

This programme offers an innovative,<br />

interdisciplinary and multidisciplinary<br />

approach to contemporary technology<br />

and new media, drawing upon expertise<br />

in Media and Communication Studies to<br />

examine some of the key issues<br />

confronting twenty first century global<br />

societies through a dynamic programme<br />

that combines theoretical and applied<br />

perspectives.<br />

Students will be encouraged to apply<br />

media theory, political and social theory,<br />

and research tools in analysing and<br />

understanding digital media, as well as<br />

teaching key historical, policy and<br />

practice dimensions of new media.<br />

How can I find out more?<br />

Visit our website:<br />

www.swansea.ac.uk/artsandhumanities<br />

Contact the Arts and Humanities<br />

<strong>Postgraduate</strong> Office:<br />

Email: pgahadmissions@swansea.ac.uk<br />

Tel: + 44 (0)1792 606980/606981<br />

Visit the <strong>University</strong>:<br />

see page 174 for details<br />

Applications can be made online at:<br />

www.swansea.ac.uk/applyonline<br />

– see pages 176 – 177 for further<br />

information<br />

MA Communication, Media Practice<br />

and Public Relations/European MA<br />

in Communication, Media Practice<br />

and Public Relations<br />

These programmes offer syllabus-based<br />

practice in professional, contemporary<br />

media skills, taught by industry<br />

professionals with academic<br />

backgrounds. The programme includes<br />

modules in Professional Writing/<br />

Journalism, Visual Communication and<br />

Media Design, Video and Documentary<br />

Making, and PR, Branding and<br />

Promotion. Other modules in<br />

communication, theory, film and history<br />

are also available.<br />

The programmes allow graduates to add<br />

valuable and desirable professional<br />

media skills for careers in business, public<br />

and media relations, broadcasting,<br />

advertising and marketing and they also<br />

allow industry professionals to acquire<br />

new media skills and qualifications that<br />

will enhance their continuing professional<br />

development.<br />

The European Master’s degree is intended<br />

for graduates who wish to acquire<br />

professional skills, which will be<br />

recognised across the European Higher<br />

Education Area.<br />

Assessment<br />

The degrees are assessed by coursework<br />

with a final project incorporating the<br />

practical elements of the course and a<br />

short-term work placement.<br />

“The MA in Comparative Journalism provided me with a good<br />

balance of theoretical knowledge and practical journalism skills,<br />

enabling me to approach news and feature writing in an effective way<br />

and develop a strong portfolio of work. Alongside these modules the<br />

course’s global approach to journalism helped me to develop a wider<br />

view of world media and appreciate the importance of new<br />

technologies in publishing - something that has come in very useful as I<br />

now work as a web editor for an international magazine based in<br />

Shanghai, China.<br />

”<br />

Claire Slobodian,<br />

MA in Comparative Journalism<br />

Master’s Degrees – Media and Communication Studies<br />

74<br />

75

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