PG^

'[
OLUMBUS
Hayward, entertainment director of
WNCI-FM, is expanding the station's
in reporting live and screen enter-
5nt. He has invited managers to send
regular reports on current and coming
:tions. The address is WNCl, 4900
ilr Rd., Columbus 43229 . . . Screen
ge star Joan Bennett is scheduled to
in the Country Dinner Playhouse
ction of "Butterflies Are Free" start-
^ April 23.
Baker, general manager of Acad-
Showcase Theatres, sent a letter to the
or of the Dispatch refuting a
claim by a
ious letter-writer that R and X films
ijnate the local theatre scene. He said
gross overstatement." Baker said
Junted in one edition ten G-rated films,
ited PG, 19 rated R and only four with
]gs. "We in the industry try to proentertainment
for all the public. This
children, families, teenagers and
-all ages. That is why we have a
system. It is a guide to inform the
lie which movies might be suitable for
age group. We're not perfect but the
ag system is working well as a guide to
public."
Knight at the Dre.xel held a series
sviews of the Robert Radnitz feature,
the Lilies Bloom," and Graceland
[screenings of the Jon Voight feature.
ack."
city council unanimously endorsed a
to renovate portions of the three-block
itol Square South area in the heart of
[downtown theatre and business district.
month a task force recommended the
iing of the area with theatres, resits
and 60 to 70 small shops. The Ohio
is within the boundaries of the area
Towne Cinema faces the site. A private
jpment corporation would get real esj'tax
breaks of up to 20 years for renewitbe
area.
States Helps Launch
lal Literacy Project
"
:)INNATI—Mid States Theatres and
ledia Services Center at the University
Cincinnati have combined forces to
"The Pioneer E.xperience—A Festijf
Film." The program is designed to
and enrich the classroom experience
jh intelligent use of the most vital of
itemporary media, film.
advisory board composed of rep-
resentatives of area schools and the
professional
communications community has been
established to recommend the selection of
films appropriate for the program. Series
coordinator is Dr. Roger Francesky, director.
University Media Services Center, who
says "the idea is to improve the visual
literacy of students." "Visual literacy" is a
scientific term that means "the ability to
learn about things through seeing them instead
of reading about them."
The hope of Francesky and Mid States is
that teachers will be able to incorporate the
films within the curriculum of studies at
various schools.
"The experience," says Francesky, "can
be looked upon as an extension of the classroom
into the theatre."
For the current season, the following
films have been selected: "Where the Lilies
Bloom." "The Emigrants." "The New Land"
and "Sounder." "The Emigrants," the first
of two films which tell the stirring story of
Swedish immigration to America during the
19th century, began the program Monday
(18) at Beacon Hill.
Teachers and chaperons are admitted free
of charge. Student tickets are $1 and group
rates are available.
High Springs Theatre
Closed on Wednesdays
From Southeastern Edition
HIGH SPRINGS. FLA.—The Priest Theatre
began a Wednesday closing policy
February 13.
Gordon Cooper, manager of the theatre,
said the closing was in keeping with the
government's request to cut down on energy
consumption during the current crisis.
The theatre's playing policy during this
time will be two changes each week. One
program will play Sunday, Monday and
Tuesday and another will run Thursday, Friday
and Saturday.
Mid States Adding 2
Units at Northgate
CINCINNATI— Mid .States Theatres'
Northgate cinemas 3. located adjacent to
the Northgate Shopping Center, will become
a fivc-plcx. Negotiations have been concluded
for space adjacent to the existing
theatres.
Marvin White, Mid States vice-president,
stated. "Construction for the two additional
theatres will start immediately when the
plans are complete. The theatres will share
the common lobby. This is the first fiveplex
in the Cincinnati area."
Mid States already has announced the
following theatres under construction: a
quadplex, Cassinelli Square cinemas 1-2-3^.
located across from the firm's Princeton
cinemas; a four-theatre complex in the Surrey
Square Shopping Center. Norwood, and
a sixplex in Erianger. Ky.
Toledo Project Proposed
TOLEDO. OHIO—Terry Gallagher, operator
of the Renaissance Valentine Theatre
and the adjoining Renaissance Hotel in
downtown Toledo, is one of the principals
in a firm which is propo.sing the construction
of a $7.2 million office building and
adjacent five-story parking garage on a site
across from the theatre and hotel. The site
is part of a downtown urban renewal tract
and involves acquisition problems for the
developers.
'Gatsby' Benefit Slated
DAYTON. OHIO— I he Resident Home
Ass'n for the Mentally Retarded is sponsoring
a benefit premiere of "The Great Gatsby"
at the Dabel Theatre here April 2 at
S p.m.. the opening night of the film.
DRIVE-INS
rToER THEM ALL FROM
1327 S. WABASH AVE.l
CHICAGO, III. 60605
(1111 417-339S
BOXOFnCE :: March 25, 1974
ME-3