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Mobile convergence<br />

minute. Enhanced data transmission<br />

speedswillalsosupportrichergames,<br />

similar in game-play to today’s dedicated<br />

handheld consoles. With<br />

enhanced video codecs (coderdecoders)<br />

enabling movie clips to be<br />

easilyaccessed,subscriberswilltravel<br />

with a games console, jukebox, video<br />

conferencingandvideolibrarydevice.<br />

Wireless broadband, on the go, will<br />

enable travellers to check traffic,<br />

reviewlocalrestaurantsandreservea<br />

table, and, whilst waiting for a meetingorplane,watchthenewsonbroadbandTVordownloadanewgame.<br />

Businessuserswillbenefitfromubiquitous,<br />

enriched, intuitive mobile<br />

communication. There<br />

will be one-button<br />

access to mobile video<br />

and voice conferencing,<br />

while emails with<br />

attachments can be<br />

accessed and sent.<br />

Fully mobile connections<br />

will have an<br />

always-on high-speed<br />

link to the corporate<br />

networkforimpressive<br />

productivity and efficienciesgains.<br />

The services outlined<br />

are compelling productsinthemselvesand<br />

offeragenuinechange<br />

in performance for<br />

businesses and consumers alike. The<br />

‘seamless mobility’ environment will<br />

offeruninterrupted,always-onaccess<br />

to information, entertainment and<br />

communication, when, where and<br />

how consumers want it regardless of<br />

device,networkorlocation.<br />

Seamlessmobility<br />

The newly integrated IP core technologiesattheheartofnetworkswill<br />

connect new and legacy service systems.Networkswillbeabletohandle<br />

a user request intelligently to ensure<br />

thattheoptimumdeliverytechnology<br />

is automatically assigned to the<br />

device. For example, if a person is<br />

accessingtheInternetusingamobile<br />

device while walking down a street,<br />

the wireless network will supply the<br />

service.<br />

As they walk into a coffee shop with<br />

hot-spotaccess,thesessionwillautomaticallyswapover.Ifanexecutiveis<br />

onaconferencecallandneedstodrive<br />

thechildrentoschool,thecallcanbe<br />

carriedovertothecar.Iftheyarelistening<br />

to the car radio, users can<br />

pausetheprogrammewhiletheypark<br />

andwalkintothehousebeforepressing‘resume’onthehomestereo.<br />

Such seamless mobility works with<br />

users to meet their communications<br />

demands with a range of rich and<br />

compellingproducts,athome,atwork<br />

or on the move. The new experience<br />

theseservicesprovideaddressesconcerns<br />

over its prospects, particularly<br />

regarding voice ARPUs (average revenue<br />

per user). Analysts, once again,<br />

predict a strong period of growth for<br />

telecomscompaniesinboththefixed<br />

and wireless markets. Data services,<br />

especially, show huge potential (see<br />

Figure1).<br />

Figure 1: Mobile broadband alone shows huge promise.<br />

Services,however,aretheicingonthe<br />

cake. The foundations of success will<br />

rely on technology integration,<br />

realignment of business models and<br />

pricingstructures.<br />

Enablingtechnologies–the<br />

core<br />

There are several important enabling<br />

technologies at the heart of flexible,<br />

high-speed service provision. The<br />

increasing integration of IP systems<br />

into network cores, in particular, the<br />

Internet Protocol-based IP<br />

Multimedia Subsystem (IMS), provides<br />

flexibility for the automatic<br />

transfer of services between<br />

Bluetooth, mobile, wireless LAN and<br />

fixed telecoms environments. Since<br />

IMS uses common protocols, it<br />

becomes easier for customers to<br />

access–andoperatorstobillcontent<br />

providedbymediaowners.Moreover,<br />

IMS automatically connects to the<br />

bestavailablenetwork.<br />

Handsets will use another Internetsourced<br />

technology, Session Internet<br />

Protocol (SIP). The ‘session’ is effectivelyarequestforaservicefromthe<br />

handset,beitforasimplevoicecall,a<br />

video or a voice-only conference<br />

between colleagues. SIP’s inherent<br />

adaptability makes it attractive.<br />

Services are available simultaneously<br />

so a customer can select the most<br />

appropriatecombinationofmediafor<br />

their communications needs (video,<br />

voice,textorinstantmessage)inreal<br />

time.<br />

Accesstechnologies<br />

A range of new standards-approved<br />

access technologies lets operators<br />

increasenetworkefficiencyandspeed<br />

connections to end users. The most<br />

prominent are the<br />

W o r l d w i d e<br />

Interoperability for<br />

Microwave Access<br />

(WiMAX), CDMA<br />

1xEV-DO and High-<br />

SpeedDownlinkPacket<br />

Access technology<br />

(HSDPA).Allwilloffer<br />

broadband, or higher,<br />

speeds to devices.<br />

HSDPA and EV-DO<br />

will primarily be<br />

applied to 3G-andbeyondnetworkswhile<br />

WiMAXwillbeusedin<br />

metropolitan areas to<br />

support wireless data<br />

andVoiceoverInternet<br />

Protocol (VoIP) applications.<br />

WiMAX permits fixed-line<br />

companies to offer low cost broadband<br />

and VoIP services, but can also<br />

give mobile operators enhanced network<br />

capacities and additional transportoptionstosupportdataandVoIP<br />

services.<br />

CDMA 1xEV-DO embraces convergencethroughanexpandingrangeof<br />

IP-basedfeatures.Itenablestheprovision<br />

of advanced wireless services<br />

and applications and as it is a more<br />

efficienttechnologyofferingenhanced<br />

system capacity, lowers acquisition<br />

and management costs. Peak downloadspeedsare2.4Megabitspersecond<br />

– with average speeds of 300 to<br />

500Kilobitspersecondtothemobile<br />

device–letoperatorstakefulladvantageofmultimediaservicesandapplications.<br />

In addition to high-speed data, the<br />

threetechnologiespromiselowacquisition<br />

costs due to their standardsbased<br />

equipment, which will encouragecompetitionbetweenmanufacturers<br />

and improve the ability of networkstoenhanceinvestmentreturns.<br />

The technologies are at different<br />

stagesofdevelopment.SeveralCDMA<br />

44

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